“The main reason for the increase in prices, as every year, is the revision of input prices, especially in personnel costs, energy prices, or other raw materials. We look at input prices, our portfolio and price position vis-à-vis the whole market. I don’t think it’s a major, dramatic “Beer has historically moved behind headline inflation and we are just trying to gradually catch up with part of that pace. We are going about less than one percent above headline inflation, only noticeably faster than headline inflation,” said the director.
–
Lager was the driving force behind the growing exhibition, which last year rose by 4.8 percent year on year to 1.67 million hectoliters, the most in the 124 years of the brewery’s existence. Last year, Budvar brewed the most lager so far, its share in production exceeded 78 percent. “We primarily want to focus on the lager category. And our price position on the market must also correspond to where we want Budvar to stand in price,” said the director.
–
The prices of draft beer will be left to the brewery the same. According to Dvořák, this year is not suitable for price increases due to the effects of coronavirus on restaurant operations. Prices will be raised by the company for export, depending on the country. Last year, Budvar exported the most beer in history, 1.15 million hectoliters.
–
Due to the coronavirus, Budvar lost about CZK 30 million in restaurants this spring: the sale of draft beer was limited, and Budvar kept employees from its own establishments on a exchange rate. In the volume of hectoliters sold, however, the brewery got two percent higher and had sales as last year.
–
“There was a lot more selling in bottles and cans and it was a very good summer. We had markets that sold tens of percent more than last year. Germany and the UK grew a lot. Then there are more distant markets that almost stopped, for example Vietnam is taking tens of percent more. percent less than he took, “said the director. Now it is slowing down the sale of kegs again and speeding up the sale of bottled beer. Dvořák estimates that, similar to the spring, sales will fall by two to 15 percent year on year in the last quarter.
–
Last year, Budvar had a record net turnover of CZK 3 billion, up 192.7 million year-on-year, exceeding CZK 3 billion for the first time. Profit after tax rose by four percent to 278 million. It follows from the annual report.
–
The increase was announced in August by Plzeňský Prazdroj. From October 1, some beers in bottles and cans will become more expensive. The increase in prices by an average of 3.6 percent, ie about 50 pennies, will mainly affect lagers and premium beers, such as Pilsner Urquell, Radegast 12 and Gambrinus 12. Draft beers in kegs and tanks, as well as ten-degree Gambrinus or Radegast beers in bottles and cans. will not become more expensive.
—
