WE Online, Jakarta –
On Wednesday (9/6) fast food outlet Mcdonald’s launched BTS Meal. As a result, McD outlets were invaded by online motorcycle taxis and fans of the K-Pop group, BTS. Binus University psychologist, Muhamad Nanang Suprayogi responded to the BTS Meal phenomenon which caused a lot of crowds so that the authorities had to intervene to close several outlets.
Nanang said this phenomenon occurs because someone is idolizing other people who are influenced by social media.
“If in terms it is called conformity, go along with it. I want to be the same as the others. For example, if he gets it, I must also get it. So, there is an admission that I am a fan if I can get something,” said Nanang, quoted from Republic, Wednesday (9/6).
When viewed from developmental psychology, the average K-pop fans are early teens and late teens. During adolescence, the peer group phase is very strong and influences each other. This is what conforms to conformity. There is a feeling of wanting to be the same and not wanting to be different from others.
“In adolescence, the peer group is strong, so the influence of peers is dominant. When one member of the group is very influential, the others will be carried away,” he said.
In fact, the Ministry of Communication and Information noted that there were around 1,387 hoaxes circulating in the midst of the Covid-19 pandemic during the period March 2020 to January 2021. Eradicating hoaxes with #BacaSampaiTuntas
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See Article Sources in Republika Disclaimer: This article is a collaboration between Warta Ekonomi and Republika. Anything related to writing, photos, graphics, videos, and the entire content of the article is the responsibility of Republika.
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