BTP Expo 2024 from May 29 to June 1 in Marrakech

The 6^th edition of the BTP Expo & Forum, on the theme “Building the Morocco of Tomorrow: Horizon 2030”, will be held from May 29 to 1^is June 2024, at the Marrakech Parc Expo. With more than 150 national and international exhibitors representing 25 countries, and nearly 40,000 professional visitors expected, BTP Expo aims to offer a platform for exploring new partnership and investment opportunities. Exhibitors will have the opportunity to explore the latest innovations, while professional visitors will be able to strengthen their networking and discover the trends and issues that will shape the future of national and international construction.

It is still important to remember that the construction sector today occupies a crucial place in Morocco’s national economy, representing more than 6% of the added value produced. The sector thus contributes significantly, with more than 50%, to gross fixed capital formation (GFCF). In addition, it provides employment for more than 1.2 million people. Despite the challenges faced in recent years, such as the Covid-19 pandemic, geopolitical tensions such as the Russo-Ukrainian crisis and the war on Gaza, as well as natural events such as persistent drought and earthquakes, the sector remains resilient. The economic situation marked by the deterioration of purchasing power and inflation has not diminished its vitality.

With Morocco’s ambition to become an Africa-Americas-Europe hub, the prospects for transnational projects are more promising than ever. Initiatives such as the Atlantic Initiative and the Nigeria-Morocco Gas Pipeline are opening new avenues of collaboration and business opportunities. In addition, the country’s preparation to host sporting events of continental and global scale means major modernization projects at all levels, providing fertile ground for construction players wishing to position themselves on projects of global scale. .

In this context, this 6th edition presents itself as a catalyst for this dynamic, offering a space of exchange conducive to networking, sharing experiences and discovering the latest innovations and technologies. It will cover a wide range of essential sectors of activity, including infrastructure and transport, finishing work, real estate development, construction materials, electrical equipment, construction machinery and equipment, as well as many other areas. keys to the industry.

The organizers will also offer B2B sessions and demonstrations of construction equipment, knowing that the show and the forum are open to professionals but also to the general public.

At the start of 2024, all of these promising prospects are encouraging stakeholders in the construction ecosystem, both private and public, to mobilize broadly to meet these challenges. Professionals in the sector are therefore called upon to adapt to the situation and modernize, while undertaking structural reforms to meet the requirements of the construction industry of the 21^th century…

H.Z