PR & marketing
In addition to brand marketing for Gaggenau, Lisa Vockenhuber also takes over corporate communications at BSH Hausgeräte GmbH Austria. (© BSH / Klimpt) Change in marketing at BSH Hausgeräte GmbH in Austria. Lisa Vockenhuber is now Brand Marketing Manager for Gaggenau. In addition, she has been responsible for PR & Corporate Communications for BSH Hausgeräte GmbH since the beginning of the year.
Lisa Vockenhuber started during that Education the communications industry her career on the agency side and studied part-time in Master’s course in Public Communication with a focus on PR at the University of Vienna. Born in Linz, she mainly looked after customers in the retail, food and catering sectors – most recently as Senior PR consultant in the Kobza Media Group.
After several years of agency experience, she switched to the corporate side in early 2017 Marketing team from Ja! Naturally, There she was responsible for social media and content marketing before moving to BSH Hausgeräte GmbH in 2020, taking over Christine Bauer’s agendas.
“As someone who likes to spend a large part of their free time in their own or in someone else’s kitchen, I think household appliances has always been fascinating, I am delighted to be able to bring my experience and skills in various communication disciplines to a company with such high quality standards and an impressive corporate culture, ”said Lisa Vockenhuber, “The unprecedented excellence of the Gaggenau brand makes it a particularly honorable task for me to further sharpen the profile of this long-established brand with the means of contemporary communication.”
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