J Boog: Live @ Summerjam Festival 2024
Right at the beginning of his career, a chance encounter with Yami Bolo and Gramps Morgan led J Boog to Jamaica, to the studios where Bob Marley, Bobby Digital and Shaggy had already worked. Inspired by this, he refined his sound and style under the guidance of reggae icon George “Fiji” Veikoso.
His debut album “Hear Me Roar” was released in 2007, followed four years later by “Backyard Boogie” with hits such as “Let’s Do It Again” and “Sunshine Girl”. In 2012, J Boog received the award for best entertainer for “Backyard Boogie” at the International Reggae And World Music Awards in Chicago. In 2016, “Wash House Ting” was released, which featured Morgan Heritage and dancehall legend Buju Banton. The album topped the Billboard Reggae Album charts and was nominated for best reggae album at the 2018 Grammy Awards. In 2017, he was nominated for the EP “Rose Petals”.
In 2020, in the middle of the corona pandemic, his 2011 single “Let’s Do It Again” suddenly went viral on TikTok – danced by Noah Schnapp from “Stranger Things” among others – and attracted the attention of stars like Charli D’Amelio and Jason Derulo. The track has over 85 million views on YouTube (as of May 2024) and is still in the iTunes reggae charts today. In the same year, J Boog announced a dance competition for his single “Siva Mai”, in which numerous fans and dance groups around the world took part. His album “Pennies From Heaven” was released in 2023.
J Boogs has worked with SOJA, Iration, Tarrus Riley and many other reggae stars throughout his career. He tours Europe, Africa, New Zealand, Australia, Japan and the USA and has performed at major festivals such as Cali Roots, One Love NZ, Good Love, Reggae Rise Up, One Love Cali.