The Continental Hockey League announces the launch of a new project in its own competition system. December 19 The first ever KHL 3×3 tournament begins – a new form of hockey that allows you to watch the game from a different angle and attract a new audience.
3×3 is a new level in hockey development. This format has gained recognition around the world and it may be part of the Winter Olympic Games program in the near future. The KHL was the first league in the world to launch a format like this based on professional hockey teams.
Eight KHL teams from three countries will participate in the first season of the KHL 3×3 tournament – Avangard, Ak Bars, Metallurg, Salavat Yulaev, Sibir and Traktor, as well as Barys and Dynamo Minsk”
FONBET Division:
“Vanguard”
Boris
“Metallurgist”
“Salavat Yulaev”
WINLINE Division:
“Ak Bars”
Dynamo Minsk
“Siberia”
“Tractor”
Alexey Morozov, President of the KHL:
— We are pleased to announce the launch of a new KHL project – an international 3×3 hockey league. In the two years after the test competition in Mytishchi, a lot of work was done to create all the necessary management tools and prepare to carry out such a large project. 3×3 hockey is gaining popularity and the Olympic possibilities are clearly visible. We are grateful to our partners – the companies Fonbet and Winline, and the Ministry of Sports of the Russian Federation for the opportunity to implement this project.
Command request
In the KHL 3×3 Championship there will be two types of applications: for a tour and for a season. The squad for the trip consists of ten players, two of whom are goalkeepers. At least one player in the bid for the tour must meet the following conditions: at least 200 games in the KHL during his career, or at least 80 games in the KHL over the last five seasons. Teams must apply for the round nine days before the start of the round. The bid for the tour will be completed with the players nominated for the season (25 players), and changes to the bid can be made at any time during the season. There is no transfer and signing deadline for hockey players.
The application for the season can include KHL team players on two-way or three-way contracts, unrestricted free agents over the age of 22, as well as hockey players who has passed the exemption list procedure.
KHL 3X3 Tournament Calendar
The regular season runs from December 2024 to June 2025, with 312 games played. Each of the 24 trips takes place over four days – from Thursday to Sunday. The tour includes four teams, meeting each other twice, and the rivalry is not limited to divisions: from the first round, the teams will be “mixed”. There are four games on Thursday, two on Friday, four on Saturday, and three on Sunday. Sunday’s program ends with the “Super Game” – with the participation of the two best teams based on the results of the round, in which the winner receives a cash prize of one million rubles. At the same time, the result of the game does not affect the format of the competition: points for winning are not given.
At the end of the regular season, the top three teams from each division advance to the Super Final, which includes a group stage and playoffs. The group stage is a single round robin competition, after which the top four teams advance to the playoffs. The final of the historic first season of the KHL 3×3 tournament is scheduled for July 13, 2025.
KHL championship 3×3 rules
KHL 3×3 championship games will be held on a special site measuring 34 by 18 meters with minimal use of markers: center line, center circle and goalkeeper areas.
The duration of each period is seven minutes of real time, the break between periods is only two minutes. Strong methods and fighting are prohibited; instead of an elimination, a penalty throw is used with a pursuit. The game has at least a face-off: right at the start of the period and after a goal has been scored. In the event of a tie at the end of regulation time, a series of drawings will be played to determine the winner.
Andrey Tochitsky, KHL Vice President for Hockey Operations:
“We have an interesting season ahead, in which the teams play almost every week. There are two stops in the calendar – for the Fonbet Week of Hockey Stars and the last series of the Gagarin Cup. This season, we will not only extend the KHL competition until the end of May, but we will also give the opportunity to follow our favorite game until the middle of July.
A historic partnership – hockey unites
For the first time in the history of sports events, two commercial partners of the same category will play in the KHL 3 × 3 tournament on equal status – the leaders of the Russian betting market, Winline and Fonbet. The divisions in the regular season were named after the participants of the competition – Winline Division and Fonbet Division.
Sergei Dobrokhvalov, KHL vice-president:
– The launch of the 3 × 3 tournament is a step in working with the younger generation, we offer dynamic, fast hockey, and it takes about 30 minutes to watch one game. The games will be held at South Ice near Moscow, and spectators will be able to attend the games, but our emphasis is on the digital environment. The league, clubs and active partners on social networks, attract and attract new audiences.
KHL 3×3 tournament matches will be broadcast on the federal channel “Match TV”, on KHL TV channels and on OTT platforms. Match TV will show 55 matches, and the entire tournament will be available in full on the channels KHL, KHL Prime TV and the largest online cinema Kinopoisk.
2024-11-18 08:50:00
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What strategies will be implemented to ensure that the KHL 3X3 tournament remains engaging and competitive as it seeks to expand its audience and maintain interest from existing fans?
As the President of the KHL, what are the key objectives and expected outcomes for the launch of the KHL 3X3 tournament?
How do you think the new format of KHL 3X3 will attract a younger audience to the sport and expand the global reach of hockey?
Can you discuss the competitive format of the KHL 3X3 tournament, including the team composition, duration of games, and tie-breaking rules?
What role do you see traditional KHL clubs playing in the new KHL 3X3 competition? Will they have an advantage over other teams participating in the tournament?
How will the KHL 3X3 tournaments be integrated with the existing KHL season, and what impact do you think it will have on the fan experience and overall popularity of the league?
As KHL Vice President for Hockey Operations, how are you ensuring the smooth transition to this new format, and what challenges have you encountered in adapting to 3X3 hockey rules and regulations?
From a marketing perspective, how do you see the partnership with Fonbet and Winline influencing the growth of the KHL 3X3 tournament?
What kind of feedback have you received from current KHL players and fans regarding the launch of the KHL 3X3 tournament? Are there any concerns or hesitations about this new format?
With the season running from December to July, how do you plan to manage player fatigue and maintain high-quality performances throughout the entire tournament?
What are your long-term plans for the KHL 3X3 tournament, and how do you see it evolving in the future? Are there potential plans to incorporate it into the Olympics or other international competitions?
