The Society of Authors, Composers and Music Publishers (SACEM) has decided to launch on TikTok by creating its own account. To manage to tame the social network, a call for tenders had been launched. She chose to entrust this budget to the agency Bolt Influence. For the next few months, the agency will be responsible for creating content for the SACEM TikTok account. On the program: music, the highlighting of musical innovations, interviews with artists or the sharing of major events carried out by the organization.
