BMW in alliance with Xperi will bring all the content of the TiV video platform from your home to the car. That’s right, it will include a variety of country-specific content such as: news, movies and more… It is expected to be available in launch countries later this year.
Through TiVo’s video platform, customers will be able to access a growing variety of video content. This includes a wide collection of on-demand streaming and linear services, as well as country-specific channels with news, movies and content libraries. Users will have the opportunity to enjoy all of their streaming and linear content options through one simple and universal discovery. BMW’s implementation integrates TiVo’s video platform into the car to deliver immersive in-vehicle entertainment experiences.
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“TiVo is revolutionizing in-vehicle entertainment. As we successfully roll out our new video platform to the Smart TV market, we leverage the experience we’ve developed for users in their living rooms, creating an in-car space with endless possibilities. TiVo’s innovative video platform offers easy content discovery and seamless control of in-car entertainment.”
Said Ben Maughan, General Manager of Smart TV Media Platform
In-vehicle entertainment options are critical to consumers as they increasingly view the vehicle as a third space, a place away from work and home, a place to relax, enjoy hobbies and escape work stress. Being able to use your car as a third space is the main reason drivers say their personal car is more important than ever today.
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“Consumers are evolving to view their car as a meaningful and enjoyable third space, rather than simply a mode of transportation. It is from the privacy and security of their vehicle that more and more are choosing to relax, communicate or be productive. The auto industry’s response to add connectivity and larger screens marks a new era for in-vehicle entertainment and experience, favoring companies like Xperi and including the adoption of streaming video, movies, games and more, without interruptions.”
Said Jeff Jury, Senior Vice President and General Manager of Connected Car.
Drawing on decades of experience building profitable consumer electronics and entertainment ecosystems, the TiVo platform is designed to delight consumers and help them find, watch and enjoy the entertainment they love, maximizing the entertainment experience at home. car.
2023-06-01 21:40:38
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