A unique boutique collective in Miami, 4WRD primarily lives at the intersection of sport and luxury. The company focuses on brand partnerships and events for major luxury brands and customers, most recently producing the Blockchain.com Miami Padel Open. 4WRD also counts Boich Investment Group, Australian artist Tyson Beck and various luxury brands among its clients.
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“As the Blockchain.com brand expands globally, we are excited to work with a leading sports and luxury marketer like Marissa,” he said. Pierre Smith, CEO and co-founder of Blockchain.com. “His expertise in creating disruptive brand moments will help us develop world-class partnerships. Marissa will help us bring partnerships to life in a big way as we continue to build the future of finance. »
Brooks began his career with the NBA’s Miami Heat, where he managed corporate partnerships for a decade. He oversaw the team’s biggest sponsors, including luxury watch brand Hublot, which served as the Swiss brand’s entry into North America.
He then joined Hublot, owned by LVMH, in Suisse leading its robust global events and sponsorship platform, where it led the NBA’s first single luxury watch and licensing deal. He has worked in over 16 countries around the world, skillfully blending local cultures and customs with brand goals. Brooks has negotiated and activated partnerships with Manchester United, Paris Saint-Germain, Formula 1, FIFA and UEFA, as well as ambassadors such as Usain Bolt, Kobe Bryant, and Pelé, to name a few. After Hublot, Brooks was CMO/Americas for the Longines Masters, moving the prestigious equestrian competition indoors Angels verse New-York.
Marisa resides at Miami where he will join the growing Blockchain.com team.
About Blockchain.com
Blockchain.com connects the world to the future of finance. the London Yes MiamiThe headquartered company, with an international team spread across the globe, is the fastest growing and most trusted crypto company, helping millions of people around the world securely access crypto- currencies. Backed by a company since 2014, Blockchain.com is valued at $14 billion. To visit blockchain.com for more information, follow us on Twitter @blockchainCheck The Blockchain.com podcastand read our Blog for the latest company news.
Contact:
wallace brooks
Communications Manager
[email protected]
SOURCEBlockchain.com
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“Professional problem solver. Hardcore pop culture expert. Passionate writer. Coffee lover. »
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