After the summer sales, the shops wrap up the machines for Black Friday, also known as Black Friday and is usually defined on the fourth Friday of November, right after Thanksgiving in the US.
For 2024, the Black Friday will take place on Friday, November 29.
Black Friday και Black Week
However, Black Friday in Greece has expanded into a whole week of deals, known as “Black Week».
The same is expected to happen this year as well, with stores starting their promotions from Monday, November 25, rather than just Friday, November 29.
It is worth noting that this year, as in previous years, the November midterm sales will not take placewhich allows small and large businesses to offer bigger discounts sooner.
Shopping on Black Friday
The majority of Greek consumers intend to shop during Black Friday sales (77% compared to 70% in all countries overall), while 70% already have a clear shopping plan for this period, compared to 68% in all countries in total.
Source: ot.gr
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