Black Friday is upon us, and the deal hunting has already begun! Who doesn’t dream of making crazy purchases at rock-bottom prices? But be careful: behind every “unmissable” offer there is a trap. Ready to discover how to get real deals without falling into the traps of “super discounts”?
Il Black Fridaywhich this year will be held on November 24, 2024is one of the most anticipated shopping days in the world. Born in the United States, Black Friday falls on the day after Thanksgiving Day and marks the official start of the holiday shopping season. On this day, and increasingly throughout the week, retailers offer unmissable deals on a wide range of products, from electronic devices to clothing, to home and technology products.
What is Black Friday and how it works
Black Friday is a day of discounts that takes place on the fourth Friday of November. Stores, both physical and online, offer promotions and discounts up to 70%attracting thousands of bargain-hunting consumers. In the United States, Black Friday is characterized by long queues in front of shops starting in the early hours of the morning and by the anticipation of customers, ready to stock up on the products on offer.
Even in Italy, the event has grown significantly, with numerous brands and e-commerce sites offering great discounts.
In recent years, Black Friday has expanded from a single day to a full week of discounts, called Black Week. In some cases, the discounts even start at the beginning of November, culminating then with Cyber Mondaythe following Monday, dedicated mainly to technological products.
Tricks for a killer Black Friday
How to get the best deals on Black Friday…
Preparation is the key to a successful Black Friday. Make a list of the products you want to purchase and look for their average price in the weeks leading up to Black Friday. This will help you recognize real offers, avoiding falling victim to misleading discounts. Many shops, in fact, raise prices slightly before Black Friday and then apply a discount which may not be as advantageous as it seems.
Many online stores offer their members early access to deals. By subscribing to store newslettersyou can receive alerts on preview discounts and get information on promotions reserved for members. Some stores also send exclusive discount codes, increasing your savings.
To make sure that the offer is really advantageous, you can use apps and sites price comparisoncome CamelCamelCamel per Amazon o an ideal. These tools show you the price trend of a product, helping you evaluate whether the Black Friday offer actually represents a saving compared to previous months.
Many people don’t know that during Black Friday, return policies may vary. Some stores may limit return periods or exclude products on sale from return options. Always check the return policies of the store before completing the purchase, especially if you buy Christmas gifts or expensive technology products.
Remember that many e-commerce sites allow you to set notifications to be notified when the price of a certain product drops. Set the price notifications on sites like Amazon, MediaWorld, and Unieuro to be updated in real time.
Black Friday can be overwhelming and lead to hasty decisions. To avoid falling into the trap of wild shopping, try to maintain control by avoiding unnecessary purchases and always comparing prices on different sites. Focus on what you really need or the gifts you already have planned for Christmas.
Which categories are best to buy on Black Friday?
Many product sectors benefit from discounts during Black Fridaybut some products offer more significant value. Among the most popular categories and where the best offers are found we find:
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Electronics: phones, tablets, laptops and technological accessories are among the most discounted items. Brands like Apple, Samsung, and Sony usually offer attractive promotions, even on older generation products.
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Fashion and clothing: During Black Friday, many fashion brands offer discounts of up to 50%. It’s the ideal time to renew your wardrobe for winter or to buy designer clothes at discounted prices.
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Appliances and household items: Both large appliances (such as refrigerators, washers and dryers) and small appliances (vacuum cleaners, food processors) can be purchased at significant discounts.
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Games and products for children: Black Friday is also an excellent opportunity to buy toys and children’s items at discounted prices, preparing Christmas gifts in advance.
Amazon: the king of Black Friday
Final tips for a successful Black Friday
Shopping on Black Friday takes a bit of strategy and patience. Here are some final tips to get the most out of it:
- Monitor social media of stores: many retailers announce exclusive offers on their social channels.
- Avoid rush hour for purchasing: if possible, try to shop online at less busy times, such as early in the morning or late evening, to avoid slowdowns or out-of-stock products.
- Check shipping costs: Some stores may only offer free shipping on orders over a certain amount. Be sure to check to avoid surprises at checkout.
- Take advantage of Cyber Monday: if you didn’t find the offer you were looking for on Friday, don’t despair. The following Monday, many online stores offer new discounts on tech products.
Black Friday can represent an extraordinary saving opportunity, but only if approached with care and a well-planned strategy. Between real promotions and other less advantageous ones, it is essential to be informed and use all the tools available to recognize real opportunities.
With good preparation and the right precautions, you can buy quality products at exceptional pricesmaking Black Friday 2024 a satisfying and profitable shopping event.
