‘Beyond’: the exclusive metallic card of Peru arrives in Trujillo – News from Trujillo, La Libertad, Peru

• Scotiabank and Visa bring to the country the latest innovation in the payment market, which provides a unique experience for high net worth clients.
• With the relaunch of ‘Beyond’, the bank foresees an expansion in the highest segment of the market in the City of Eternal Spring.

Scotiabank and Visa present the exclusive metallic credit card of Peru in Trujillo, aimed at the high-net-worth customer segment, who will have access to the best experiences thanks to a series of exclusive benefits. With this relaunch of the Beyond card, it is expected to increase customer acquisition in this segment in the City of Eternal Spring.

“The ‘Beyond’ card is renewed and presents a metallic, minimalist vertical design, with the finest finishes that reflects exclusivity and luxury for our customers. We are doing this relaunch in Trujillo because it is one of the most attractive regional markets for the bank, with a wide portfolio of clients and where we have great potential for growth in loans,” said Verónica Saenz, Principal Manager of the Affluent & Payroll Segment at Scotiabank. .

Among the most outstanding benefits of the ‘Beyond’ credit card, Scotiabank introduces a new dynamic to the market in its Scotia Puntos rewards program, which will allow purchases made from the bank’s application to be erased with only half of the Scotia Points required Usually, in three exclusive categories: travel agencies, airlines and hotels. In addition, the ‘Beyond’ card is the only one on the market that will offer free access with a guest to more than 1,100 international VIP lounges for both the holder and the additional cards.

“With the relaunch of the ‘Beyond’ card, we seek to continue offering a differentiated and innovative value proposition for the Peruvian market. In this way, our customers from Trujillo will live great experiences with exclusive benefits”, added Verónica Saenz, Principal Manager of Scotiabank’s Affluent & Payroll Segment.

Another of the exclusive attributes of the Beyond credit card is that it is designed under the concept “You choose the benefit”, which is the multiplication of Scotia Points x5 for seven days. Beyond credit card customers may use this benefit to accelerate the accumulation of Scotia Points in purchases in the areas of airlines, accommodation, travel agencies, consumption abroad and online purchases, as well as in restaurants and supermarkets, prior registration and fulfillment of conditions. Finally, all new customers will receive a welcome bonus of 12,000 Scotia Points.

“This launch responds to the most recent milestone in our work with our partner Scotiabank, with whom we are proud to continue contributing to the growth and development of digital payments in the country. In Peru, cardholders are increasingly looking for simple payment experiences that allow them to access innovative experiences and benefits offered by products like this on their trips and purchases. We will remain committed to connecting all people through fast, secure and convenient digital payments.”, stated Gilberto Chaparro, Visa Peru General Manager.

Scotiabank has prepared a world of exclusive experiences through its Luxury benefits program, with attractive promotions for all customers to enjoy more. From now on, the Beyond segment will discover benefits that can make the future of Trujillo customers brighter through a metal card.

Comments