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Beyoncé Shows Off Natural Hair Care Routine in New Video for Her Beauty Brand

Beyoncé delighted her fans by showing off her natural hair and the process of caring for it in a new video.

The 42-year-old actress, with the help of her hairdresser, washed, dried and styled her curly hair, which is usually he prefers to hide behind wigs.

In this way, Beyonce advertised the products of her cosmetic brand, emphasizing that her hair has never been “healthier and stronger.”

The video was the singer’s response to online negativity. The news of the launch of her own hair care line was criticized, with the pop star, according to users, “most famous for wearing wigs and extended curls.”

In the video, Beyoncé also shared several life hacks: for example, she likes to dry her hair with a hair dryer on a medium setting and use a fine-toothed comb.

The Grammy Award winner explained that for several years she refused perms and various beauty products to straighten her hair, which is why it grew so long and healthy.

Beyonce helps develop a beauty brand her mother Tina Knowles, who worked all her life as a hairdresser in a beauty salon. The woman’s knowledge came in handy when her daughter decided to create a special brand that could restore hair of different types after the most complex coloring and styling.

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