it is the promised land of travel” title=””/> 19 November 08:24 2024
by Editorial Staff
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The travel market is taking off America Latinawhich is experiencing robust growth, with the Brazil in the head. This is certified by the new report Phocuswrightthe main research authority in the travel sector, which shows that the region, for the third consecutive year in 2023, records excellent performances with gross bookings increasing by +29% to 70.1 billion dollarsapproximately 68 billion euros.
And it is precisely the Carioca basin that has recorded the best results both in incoming and outgoing: the Brazilian travel industry recorded a notable leap of +37% to 21.8 billion dollars, fueled by the growing stability, the decline in poverty levels and improved economic conditions under the president Luiz Inácio Lula da Silva.
The country’s airlines, the largest segment of travel providers, carried, again in 2023, more 21 million of international passengersan increase of 38% compared to the previous year.
«Brazil is a dynamic travel market with a rapidly growing digital presence – he observed Carolina Sass de Harodirector of Phocuswright’s Latin America and Caribbean section and co-author of the report – Fueled by a surge in both inbound and domestic travel, Brazil’s travel industry is poised for continued growth.”
In detail, Phocuswright’s report also outlines forecasts for a travel market that should reach 95.8 billion dollars by 2027. An acceleration due above all to online travel bookings which are increasing rapidly, with online penetration expected to reach a +54% by 2027.
In analyzing the various sectors of the supply chain it is the hotel sector to represent the largest market share with 47% of the total of all gross travel bookings in 2023. Regarding the “hit” of the countries in the region, Mexico remains the largest travel market in Latin America, with 45 % of gross travel bookings in 2023.
The growth of the Latin American travel market and other key industry trends will be further explored at Phocuswright conferencewhich will be held from 19 to 21 November at the JW Marriott Phoenix Desert Ridge Resort & Spa in Arizona.
Development of more diverse travel packages and experiences that highlight Brazil’s unique culture and natural wonders has captivated many travelers. As a blogger, I’ve seen an increase in inquiries from my followers about traveling to Brazil, which reflects this growing interest.
As a professional website editor for world-today-news.com, I would like to interview two guests about the recent article on the booming travel market in Latin America and the prominent role of Brazil.
Guest 1: Carlos Alves, CEO of a leading Brazilian travel agency specializing in international tours.
Guest 2: Maria Fernanda Rodriguez, a travel blogger from Mexico City who frequently writes about her experiences in Latin America.
Section 1: Overview of the booming Latin American travel market
Editor: Can you both provide some insights into the current status of the travel market in Latin America? How is it different from previous years and what are some of the key factors driving this growth?
Guest 1: The region has certainly seen a surge in interest from both domestic and international travelers. There has been a huge increase in disposable income and projects to improve infrastructure have made getting around easier. This has led to a greater desire for people to explore their own countries as well as those in the region. Brazil has seen an increase in its popularity thanks to its diverse range of destinations, culture, and natural beauty.
Guest 2: I agree with Carlos, the growth in the region is very exciting. Mexico’s tourism industry has also been bolstered by improved security and increased investment in tourism infrastructure. Latin America has always been known for its unique experiences like cultural festivals, vibrant nightlife, and stunning landscapes, but now people are more aware of these destinations and eager to visit. Social media has played a big role in showcasing these experiences to a wider audience.
Section 2: Brazil’s contribution to the travel market
Editor: Brazil’s travel industry has experienced remarkable growth, with a 37% increase in international passengers and a 30% increase in gross bookings. Can you tell us more about how this has impacted your business?
Guest 1: The growth has been phenomenal. We’ve seen a significant increase in demand for services and are constantly looking to expand our offerings to meet that demand. The government’s efforts to promote Brazil as a tourist destination have also been instrumental in attracting more visitors.
Guest 2: Foreigners’ perception of Brazil as an attractive destination has changed significantly over the past few years. The
