Original title: The tenth major movie debuts (title)
“Bear Infested” plays three cards in ten years (theme)
Beijing Youth Daily reporter Xiao Yang
On the first day of the Lunar New Year in 2024, the tenth movie in the “Bear Bears” series – “Bear Bears Reversal of Time and Space” will continue to stage a new round of joyful and heart-warming stories. According to reports, in the past 10 years, this series of films has grossed more than 5.7 billion yuan in box office, becoming a scene that “sees you every year and is new every year” during the Spring Festival.
“Family Fun” brand
“Bear Infested: Reverse Time and Space” also continues the “family carnival” style, reviewing the first nine films in the form of a parallel universe. The film’s producer and producer Shang Linlin revealed that the audience has grown up with “Bear Bears” in the past ten years, and the audience hopes that they will return. We also believe that the tenth movie is not just a simple story, but also a review of time and an upgrade of the story, completing a “ten-year appointment” with the audience. Therefore, the creative team decided to connect ten years with innovative stories through the concept of parallel time and space.
Sun Lijun, deputy director of the Beijing Film Academy, pointed out that “family fun” is the basic attribute of animated films. “Bear Bears: Reverse Time and Space” adheres to the positioning of family fun in terms of story content, theme direction, aesthetic style, etc., and continues the eternal theme of truth, goodness and beauty. The creative team’s continuous use and innovation of new technologies such as 3D and UE have further improved the visual effects of the film. Scenes such as time travel and pursuit and fighting have a strong visual impact.
growth card
Film director Lin Huida said that compared to the past, “Bear Infested: Reverse Time and Space” is more adult-oriented. Let “Bald Qiang” enter the city and transform into a worker, hoping that young audiences can grow up with the character and bring more sense of identity with the common life experience.
Shang Linlin also said that in the past ten years, many children have grown into teenagers, and many families and young audiences have continued to join. Therefore, plots such as workplace and life choices have been added, so that everyone can feel their own joy and touch.
Ding Yaping, president of the China University Film and Television Society, believes that the character of Julie in the film resonates deeply with many adults. The “deep and regretful father’s love is like a mountain” shows China’s unique deep family affection and cultural value core.
Innovation brand
Zhang Pimin, chairman of the China Film Foundation, lamented the innovative capabilities of the “Bear Bears” series of films, believing that the series has survived to this day and still has new expressions, which is very rare. In his opinion, “Bear Infested: Reverse Time and Space” has texture and sincerity, and is more grand and sophisticated in terms of story preparation, color use, plot construction, etc.; in terms of theme, it puts the audience on an equal footing and adds more humanistic care , such as thoughts on issues such as outlook on life, outlook on wealth, past and present, workplace life, etc.
Tang Ke, deputy director of the Program Center of the Movie Channel, believes that the character design of the bald and strengthened beater and the theme discussion of “Success in the Eyes of Others” are a bold attempt with a strong sense of reality; behind the return to Gou Xiong Ling is actually the The longing for hometown and friendship is a kind of spiritual comfort for the audience working hard in a foreign land, achieving a direct conveying of emotions, especially suitable for the atmosphere of returning home during the Spring Festival.