Baby Foodie for fun food diversification with a “French twist”

How to make diversifying your baby’s diet a fun time? Bébé Foodie, developed by Lucie Thomé, a French expatriate in New York, took on this challenge by facilitating this delicate period in the development of children from 4 months of age. “Introducing new foods is a magical moment,” explains the mompreneur who is passionate about nutrition.

Lucie Thomé has been in the United States for 12 years already, at the time, “no entrepreneurial project” on the horizon. After graduating from business school, Lucie joined prestigious luxury groups with the following in common: “always French companies established in the United States”. In New York, she met her husband and started her family there. Lucie feels good in the United States and like many expatriates across the Atlantic, she has no “no intention of returning to France”. In 2019, even as she becomes a mother, Lucie questions herself about her desires. He is interested in writing but also in nutrition, so why not start a blog? While she is pregnant with her little Hugo, she realizes how important the issue of nutrition is for future American mothers and that “parent tech” is booming there. Lucie gave birth to the idea and embarked on nutrition training.

A few months later, the entrepreneur took the time to set up a team of experts (nutritionists and chefs) and a website which serves as a showcase for her activity. Bébé Foodie was born, a website which offers information to support parents in diversifying their diet, all with a “French twist”. “There are a lot of differences between France and the United States on the issue of child nutrition. Without wanting to give lessons, I like to present French values ​​in terms of food, particularly on the importance of moments shared together around a meal. explains the French mother, who clearly understood the Americans’ interest in the French way of life and who wishes “showing the best of both worlds”.

Bébé Foodie, a personalized service to help parents

At what age can my baby eat meat? What should the ratio of milk to solid foods be for his age? Where to start when diversifying your meals? All these questions arise for young parents who often don’t know where to start and quickly feel guilty for not spending enough time in the kitchen. Generally, parents are well prepared for pregnancy and the period following the birth of their child. But between the 4th and 6th month, they feel lost when solid foods appear. “Baby Foodie is aimed at parents who want to do things well and offer the best to their baby. But in this modern world that doesn’t give a moment’s respite, they want to have options and flexibility,” underlines Lucie. Its site therefore offers menu options for the whole family with customization that takes into account desires but also dietary restrictions. Bébé Foodie, which is currently developing a premium membership, also offers good quality products when time is lacking. “I work with different brands, including Little Spoon, a service that delivers baby products to your home,” explains the mompreneur.

Dietary diversification should remain a fun time

While the pressure on young parents is very real, Bébé Foodie wants to be a real breath of fresh air. “The first piece of advice I would give is that there is no perfect method. The right method is the one that fits your family », reassures Lucie immediately. The goal of Bébé Foodie is therefore to facilitate this process and to answer all the questions of parents, who must take advantage of this key stage in the development and empowerment of their baby. “Diversification is an experience that should remain fun for the whole family. Introducing new foods must be a magical moment,” she insists. Lucie Thomé, who travels to trade shows in the United States to present her project, has a well-rehearsed speech on the issue: “Baby Foodie gives you this flexibility by adapting to your lifestyle, all you have to do with your child is create memories in the joy of discovery”.