By finding Google guilty of illegal monopoly, a federal judge may have set off a chain reaction that could affect Apple’s finances. What will the repercussions be for the Cupertino giant?
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A legal earthquake shakes the foundations
Judge Amit Mehta has found Google guilty of exercising an illegal monopoly with its search engine, a decision that calls into question financial agreements between Google and Apple.
These agreements include astronomical payments from Google to Apple to keep its search engine the default on Apple devices. This situation could change dramatically following the verdict.
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Billions at stake: Apple’s position weakened
In 2022, Apple received around €20 billion from Google to keep Google Search as the default on its devices. If these payments are found to be illegal, it could represent a massive financial loss for Apple.
Without these payments, Apple may have to completely overhaul its partnership strategy and financial arrangements. The repercussions for its future revenues could be enormous.
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What alternatives are there for Apple?
If Google stops its payments, Apple could be forced to look for other sources of revenue. This could include developing its own search engine or collaborating with other companies.
However, without Google’s financial incentives, the competitive landscape could change significantly. Apple will have to rethink its strategy to maintain its market position.
📝 Summary | Details |
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The upcoming decisions could redefine business relationships between tech giants. The online advertising and search engine market is changing, and companies need to adapt.
- Apple could lose billions
- Google must review its partnerships
- The digital market in full mutation
Ultimately, this court decision could mark a turning point in the regulation of tech giants. How will these companies adapt to this new legal and economic landscape?