The education computer market is another very competitive segment, and the Chromebook side seems to fit this segment with its versatility and affordable price. Recently, there is information that Apple may be developing an entry-level MacBook to challenge the Chromebook side as well!
DigiTimes reports that Apple is developing a new entry-level MacBook series. to compete with Chromebook devices in the education sector According to the report, it is expected to be released as early as the second quarter of this year 2024.
While the exterior will continue to feature a metal case, the materials are said to be different. By reducing the cost of mechanical components, Apple intends to target the education market with more affordable pricing, similar to the positioning of Chromebooks.
— Revegnus (@Tech_Reve) September 5, 2023
In terms of body design, this entry-level MacBook will use metal as before. But may change different materials to reduce costs because Apple intends that the target audience is students who are very inexpensive, similar to Chromebooks.
If this news is true We may see a MacBook comeback, and if it really intends to collide with Chromebooks, the price could be more affordable. This is quite interesting.
source : Revegnus, DigiTimes Asia
