Apple Asks Vision Pro Customers for Feedback

Apple has been soliciting Vision Pro feedback since the device launched, but this week, the company has picked up on sending out surveys. We’ve had several reports from Vision Pro customers who have been asked to share their thoughts about the device.

Surveying Vision Pro Users

Apple’s surveys focus on various topics related to Vision Pro experience. Some of the questions asked include:

  • Overall, how satisfied are you with your Vision Pro?
  • What is your favorite feature or aspect of Apple Vision Pro so far?
  • How often do you use your Apple Vision Pro?
  • For how long do you typically wear your Apple Vision Pro before you decide to take it off?
  • Who else uses your Vision Pro?
  • Before taking the survey, did you know that you can let others use your Apple Vision Pro with the Guest User feature?
  • Which of these activities do you do regularly on your Vision Pro? (with a long list of options)
  • What types of video content are you most interested in watching on Apple Vision Pro?
  • When using your Apple Vision Pro, how often are you immersed in an environment?
  • Whenever you’re using apps on Apple Vision Pro, how often do you multitask?
  • Have you set up your Persona to use in FaceTime?
  • How satisfied are you with how your Persona looks on Apple Vision Pro?
  • Where is your Apple Vision Pro used most?
  • Which of these accessories do you use with your Apple Vision Pro? (with a list that includes mice, cases, AirPods Pro, and more)
  • What headband do you use most often with your Apple Vision Pro?
  • How often do you use your Apple Vision Pro while the battery is connected to a power source?

The survey is comprehensive, going deep into the preferences of Vision Pro users and also asking about the other devices they own.

Interest in Vision Pro Headset Varied

The distribution of Vision Pro surveys comes at a time when there have been reports suggesting declining interest in the headset. According to a Bloomberg report by Mark Gurman, demand for demos in retail stores has significantly decreased. At some locations, the number of demos and sales has dropped from a “couple of units a day to just a handful in a whole week.”

Vision Pro headset owners have also noted a decrease in usage, opting to use it only once or twice a week instead of daily.

Apple Plans to Scale Back Vision Pro Shipments

Leading Apple analyst Ming-Chi Kuo revealed that Apple intends to reduce the number of Vision Pro units it plans to ship. Originally projected to ship 700,000 to 800,000 units, Apple has scaled back the estimate to 400,000 to 450,000 units. Kuo suggests that the decrease is based on weakened demand in the U.S., which has “fallen sharply beyond expectations.”

Kuo advises Apple to address key concerns such as the lack of key applications, pricing, and comfort while maintaining a seamless user experience to drive the Vision Pro’s success in the future.

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