Apple adapts to growing demand in India

(Boursier.com) — Apple will reorganize its international sales force to better focus on India, according to Bloomberg. Apple is thus reorganizing the management of its international activities to focus more on India, according to people familiar with the subject quoted by the agency, which sees this as a sign of the growing importance of the country in the strategy of the Californian group from Cupertino. . The change will mark the first time that India will become its own sales region at Apple, which has seen demand rise in the country even as it slowed elsewhere in the world. This will give the Asian nation increased prominence within the tech giant, according to the Bloomberg sources, who asked not to be identified because the change has not been officially announced.