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Analyzing January Laptop Shipments: Citi Predicts PC Market Recovery to Moderate

Analysts Citi monitor the dynamics of laptop shipments on a monthly basis, which allows them to quickly assess the situation on the PC market as a whole. At the end of January, as they note, laptop shipments decreased sequentially by 16%, which raised doubts among experts about the ability of this segment to limit itself to a 12% reduction in shipments for the entire first quarter as a whole.

Image source: Lenovo

Now this forecast mentions the likelihood of a 14% decline in laptop shipments in the first quarter, which is worse than the original version. However, the seasonal factor traditionally causes a consistent decline in laptop shipments in the first quarter of the year by 17%, so the mentioned 14% is not such a pessimistic forecast. Citi officials believe the pace of PC market recovery this year will be moderate given weaker demand than initially expected.

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