Ming-Chi Kuo famous analyst Released the first analysis after the release of the iPhone 15 worldwide, the iPhone 15 Pro Max is still the model that customers want the most, followed by the iPhone 15 Plus, which meets the needs of consumers for a large screen.
Ming-Chi Kuo, Apple Supply Chain Analyst Write a post on a Medium website Three things to note about the iPhone 15’s first worldwide release on September 22nd.
First, Ming-Chi Kuo believes that Apple will experience significant revenue growth. Especially in the 4th quarter of 2023 due to the very good sales of the iPhone 15 and the price of the device is likely to become more expensive every year.
Apple’s main revenue driver, Ming-Chi Kuo said, is the iPhone 15 Pro Max, which is expected to ship at least 35 million units in the fourth quarter of 2023. The iPhone 15 Pro Max has a strong point. 5x telephoto lens and the only Apple model with the highest zoom lens. Including support for playing console games.
The next thing from Ming-Chi Kuo’s observation is that the iPhone 15 Plus response was better than expected. Even though last year the iPhone 14 Plus was not in much demand in the market. But not for this year. It is possible that the popularity of the iPhone 15 Plus comes from the fact that it has a large 6.7-inch screen, which meets consumer demand.
Finally, there is the matter of the iPhone 15 and iPhone 15 Pro, whose pre-order targets did not meet expectations. and there is an opportunity to reduce production orders Unless Apple orders the price of the iPhone 15 and iPhone 15 Pro to be reduced.
Of course, lowering the price of the iPhone 15 and iPhone 15 Pro may not be easy. Especially when the iPhone 15 has only been released for a few days. But if Apple wants to create incentives to promote sales Reducing prices can be an attractive option.
