IN BRIEF – The local Pop’up République, in the city center of Grenoble, has reopened its doors and welcomes a new ephemeral store: that of Fabricanova, a player in the social and solidarity economy. Until July 24, 2021, the shop offers for sale various items intended for reuse. An initiative supported by the Grenoble-Alpes Metropolis, which wishes to develop and promote the circular economy on the territory of the agglomeration.
Located 10 rue de la République, in the heart of Grenoble, the local Pop’up République is a temporary commercial rental space that the City makes available to artisans, creators or producers wishing to test their activity. After the association It’s done here until mid-September 2020, then local Pop and its concept store around early childhood, the place now hosts Fabricanova’s ephemeral store. Open since May 19, 2021, it will close on July 24.
The local, Pop’up République, in the city center of Grenoble. © Julie Callendret – Place Gre’net
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Fabricanova, a key player in the local circular economy
Created in September 2020 with the support of Métropole Grenoble-Alpes, Fabricanova is a cooperative society of collective interest (SCIC). Her goals ? Better value waste and encourage local social and solidarity economy initiatives. La Scic for this purpose brings together several actors of the circular economy: the Marianne workshops, Cycles & Go, Ecomat38 or even the Ulisse Grenoble Solidarity resource centers.
Fabricanova’s ephemeral store thus sells many objects intended for reuse, recovered and transformed. For two months, clothes, bags, furniture, decorative objects but also bicycles and materials from a deconstruction site in La Tronche occupy the local Pop’up République. This “In parallel with the classic points of sale of associations”, specifies Jean-Jérôme Calvier, executive director of the Ulisse group.
The Fabricanova pop-up store offers various items for reuse. © Julie Callendret – Place Gre’net
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Combine circular economy and social and professional reintegration
“This ephemeral store is a very concrete example of a policy of integration through employment”, underlines Christophe Ferrari, president of Grenoble-Alpes Métropole. The objects offered by Fabricanova are indeed sorted, worked and transformed by people excluded from the labor market. La Scic also entrusts the sale to employees in professional reintegration. “Working in a shop in the city center allows them to discover another type of clientele”, specifies Jean-Jérôme Calvier.
Jean-Jérôme Clavier, executive director of the Ulisse group, and Christophe Ferrari, president of Grenoble-Alpes Métropole. © Julie Callendret – Place Gre’net
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In addition, the Grenoble-Alpes Metropolis plans to bring together the know-how of various companies in the social and solidarity economy, including Fabricanova, in a future industrial hall called the “Olympic Site”. A place of collection, repair, reconditioning and reuse of objects of all kinds whose activities should start in mid-2022. “We strongly believe in the development of the circular economy and wish to engage our fellow citizens in this process”, says Christophe Ferrari.
Julie Callendret
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