Amazon hit the table in the streaming world and will offer all content no advertising or additional costs of the question Amazon Music included in the subscription plan Amazon Prime. This is a new strategy that the Seattle company will implement to rival Spotifywhich until now was unrivaled at its peak.
AMAZON STRENGTHENS ITS MUSICAL ARMOR
The multinational has launched a dart on Spotify, so that all users subscribing to Amazon Prime will have the opportunity to access all the music content offered by Amazon Music at no additional cost and, above all, without advertising. From now on you can enjoy a music catalog that has increased from 2 to 100 million songsthus exceeding the 70 million which incorporates Spotify and matches Apple Music.
In this way, Amazon strengthens one of the spaces where its application has burdened the most: los podcast. In this context, the American company placed great emphasis on distributing various podcasts on the platform, its weakest point, since they were rare and it was one of the most requested requests by his audience. Therefore, a tab has been added within the application called Podcast previewswhere you get a preview of the content in question.
The goal of the group led by Jeff Bezos is to bring together all the benefits that Amazon offers in one space to improve the user-level experience. So that when you pay for your Amazon Prime subscription, we will automatically have it available Amazon Prime Video, Amazon Prime Music and Prime free shippingall through an interesting offer.
STILL PAYING FOR SPOTIFY?
Although Spotify boasts the colossal number of more than 400 million of subscribers to its platform, the truth is that this figure could be reduced in the near future if users decide to opt for Amazon Music, in case it can satisfy their needs. Amazon Prime currently contains 200 million of followers, which could increase in the coming months thanks to his new one strategy.
Previously, Amazon Music was advertised as a product incomplete, without too much boom since it has not aroused the eyes of its subscribers, even paying the Prime. But now her plans have turned to a comforting path. From now on, the content offered by your Music application will be powerful enough to do so compete with strong rivals such as Spotify, Apple Music and Youtube Music.
Taking into account that the individual subscription to Spotify currently costs 9.99 eurosYoutube Premium details an amount of 11.99 euros and Apple Music has a monthly payment of 10.99 euros, Amazon Music would have an advantage in this respect, because it is an application that is part of Prime. This event would tip the balance towards Jeff Bezos’ company at a cost of € 4.99 per month or € 49.90 per yearwhose pricing policy was increased last September.
THE ‘UNLIMITED’ PREMIUM SERVICE
Not all that glitters is gold and each subscription has its own trick. Amazon has a premium subscription plan in its hat (Amazon Music Unlimited) which has more advantages. Its price is 9.99 euros if you want to have all its benefits and have a higher quality experience, including audio in high definition and to select the song.
For users who opt for Basic Music they will not be able to listen to music on demandbut the music will play random when selecting an artist or playlist. anyway Yes you can choose to download the songs to listen to them without an Internet connection.
ARTISTS CHOOSE SPOTIFY
The world of streaming music accompanies artists in order to obtain an income for each play your songs, even if at very low cost. The measurement on each platform is different, as it depends on the number of plays and the payment made for each.
In this case, the application that pays the artists the most is tide, followed by Apple Music, Amazon Music and last place Spotify. If we stick to these last two platforms, the Seattle company offers more ease to get benefits. Specific, to get 1 euro on Amazon you need a total of 256.41 views and in Spotify it is mandatory to have it 312.5 views. However, many artists continue to choose Spotify as their revenue platform because it includes better merchandising tools. Music artist L.DRE points out that all music apps fall short of the features Spotify offers.
