It has just been presented with great expectation in the United States and arrives on the North American market endorsed by being the most powerful series pick-up of the moment thanks to its V8 gasoline engine offering 702 hp. Precisely in reference to this figure, RAM put on sale a limited edition with special equipment called Launch Edition.
A complete success
Thus the new RAM 1500 TRX Launch Edition has been a success since, as confirmed by the brand itself in a statement, the 702 available units were sold in just three hours. It went on sale on August 18 at a price of $ 92,000, just over 77,000 euros.
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RAM
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“The high demand for our new Ram 1500 TRX 2021 Launch Edition validates our efforts to bring to market the faster and more powerful truck“said Mike Koval Jr., head of Ram Brand. “We said the Ram 1500 TRX Launch Edition would go fast. And we wanted to say that in more ways than one.”.
This launch version is distinguished by a bodywork finished in a special color, called Anvil Gray. Inside, each of the specimens includes a Identifying aluminum plate in brushed red which confirms that this is a limited edition TRX model.
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RAM
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Ram TRX Launch Edition equipment is combined with TRX Level 2 Equipment Group, which adds carbon fiber details, a pack in shades of red, head-up display, adjustable wheels with beadlock (so as not to slip in aggressive off-road driving), a 19-speaker Harman Kardon sound system, dual-panel panoramic sunroof and graffiti on the bodywork.
Ram 1500 TRX 2021 Launch Edition production begins early Q4 2020.
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