With the 1-euro campaign, ALDI SPORTS is underlining its aim to become the leading provider of a healthier and more active life in Germany by making sport and healthy nutrition accessible to everyone. Under the motto “Of course you can”, ALDI SPORTS gives everyone the opportunity to achieve personal fitness goals.
These are the advantages of the 1 euro campaign:
- Flexible and uncomplicated: Customers can register for the campaign quickly and easily and start training straight away.
- Cancellation possible at any time: Try the first month for €1 and then pay just €19.90 per month. If you then want to cancel, you only pay a total price of €20.90.
- Nationwide: The offer is valid in all 160 McFIT studios in Germany.
ALDI SPORTS – more than just a cheap gym membership
In addition to the 1-euro promotion, ALDI SPORTS offers the most flexible gym membership in Germany with the McFIT cooperation. Similar to a prepaid mobile phone card, customers can train without a contract starting at 24.90 euros for one, three, six or twelve months. ALDI SPORTS also supports its customers with high-quality sports nutrition and comprehensive services related to fitness and conscious nutrition: The free ALDI SPORTS app offers a variety of training plans, nutrition tips and other helpful functions.
Training is not a privilege – ALDI SPORTS enables fitness for everyone
“True to our claim ‘Good for everyone’, we want to democratize the fitness market in Germany and, with the ALDI SPORTS app, offer everyone a personal coach in their pocket and make access to fitness studios easier. Our millions of users can look forward to further exciting features,” says Kai Schmidhuber, Managing Director E-Commerce & Digital at ALDI SÜD. The campaign is another step by ALDI SPORTS to make fitness and health accessible to everyone. The company plans to further expand its offering and develop innovative solutions for a more active and healthier life.
