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AI expert speaks at the 37th Marketing Prize Kevelaer

On September 6, 2024, the 37th Kevelaer Marketing Prize will be awarded in the Concert and Stage House. Visitors can expect an exciting awards ceremony at which two local companies will be honored in the categories of rethinking/new thinking and locality/regionality. A special prize will also be awarded. Invited guests can register with the Kevelaer Economic Development Agency until August 23, 2024, as described on the invitation card.

Using artificial intelligence correctly

“With our speaker Dr. Hubertus Porschen, we have an excellent speaker for our guests on a very current topic. AI is on everyone’s lips,” says a delighted Verena Rohde, economic development officer and head of Kevelaer Marketing. It is no longer a secret that ChatGPT can not only help students with presentations, but also specifically supports companies. However, many people are not aware of how much potential there is in the field of artificial intelligence. In the keynote, Porschen will address the current developments and challenges in these areas. Porschen is an entrepreneur, book author and AI expert. Live music and the opportunity for personal conversations will round off the evening and make the event another highlight in Kevelaer.

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