The fat banks disappeared from the Air Bank spot
After twelve long years, in August, a pair of struggling banks disappeared from television screens, both of which represented a diametrically different approach to banking. Instead of them, Air Bank bet on the password, this can also happen, and shows people how quality banking services can make their lives better, and the imagination doesn’t stop there.
Well, I’ll figure it out, said Hollywood star Orlando Bloom in May, who as an ambassador of the Staropramen brand became an expert in Prague, where he discovered the mystery of making Czech beer. The new partnership with the character actor was introduced to the public through a TV spot, which was shown on European television and in Great Britain.
Budweiser used woke advertising
In Europe, a new advertisement for the world’s largest brewery, Anheuser-Busch, appeared on American screens. With a marketing move that celebrated the combined forces of fifty thousand female employees, he tried to save falling revenues due to a newly announced paid partnership with a trans person. At the time, he dedicated a batch of Bud Light beers to Ron in his transition.
The cost of advertising during the Super Bowl broke a record
The price of a half-minute advertising spot at the summer finale of the American football league, the Super Bowl, reached a record seven million dollars (total of 155 million crowns). It is the highest amount of all time paid for an advertising spot for this finale. The list of the most watched commercials of 2023 concludes with the most interesting spots from this world of sports and advertising.
2023-12-23 23:02:49
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