[골닷컴] Reporter Kim Dong-ho = Lionel Messi’s Last Dance is running towards the end. Adidas’ efforts for Messi are also about to bear fruit.
Argentina “Tango Corps” and France “Roble Corps” will face off for the championship cup in the 2022 FIFA World Cup Final in Qatar, which will be held at Lusail Stadium in Lusail, Qatar at 0:00 (Korean time) on the 19th.
An exciting confrontation is expected as they duke it out side-by-side for the third championship of their careers. If Argentina win the trophy, it will be the first time in 36 years since 1986. On the other hand, if France become champions, they will become the third player in history to win back-to-back World Cups, after Italy and Brazil.
In particular, many football fans pay attention to the possibility that Argentina will win the championship. It is because of Messi’s existence. Messi, who made his debut at the 2006 World Cup in Germany, has a painful memory of reaching the trophy at the 2014 World Cup in Brazil, but losing to Germany and remaining in second place. The World Cup in Qatar is therefore a precious opportunity for Messi. For the “Last Dance” of him, all his Argentine colleagues and fans are united in one mind.
Adidas is also acutely aware of whether Messi will win the World Cup or not. Currently, Adidas is the personal sponsor of Messi and the uniform sponsor of the Argentina national football team. For Messi’s latest World Cup, he is working hard, such as the special production of golden soccer shoes.
Also, if Messi wins this World Cup, the Argentina jersey will be Messi’s first jersey to win the World Cup. As a result, Argentina’s kit is said to be already sold out worldwide.
According to the report of “Goal.com” Global Edition, Adidas has put all its energy into this kit, which will be Messi’s last national team kit. An Adidas official said in an interview with ‘Goal.com’: “We tried to use a sky blue color as close as possible to the color of the Argentine flag. Details of the Argentine flag have also been incorporated into the design.”
“The number of stripes on the front and back of the uniform is different. When Argentina won the World Cup in 1978, they had three light blue stripes, and when they won the World Cup in 1986, they had four. In 2022, we put four stripes on the front and three on the back,” he added. It was a special detail to wish the World Cup victory.
In the final match against France, Argentina will wear the traditional blue home kit. Adidas should hope that Messi and Argentina win the World Cup more than anyone else. Coincidentally, the shirt sponsor of the opposing team, France, is Nike. Nike is also the sponsor of the football boots of Kylian Mbappe, who is considered a rival of Messi, so the focus is also on the fight for pride between the two brands.
