Activision Blizzard released a financial report showing that more than half of all revenue came from mobile games last quarter, more than PC and console games combined.
The report Covers the three months to June 30, during which time Activision Blizzard earned £273.4m ($332m) in PC games and £309.6m ($376m) in console sales . Surprisingly, from sales of “mobile phones and ancillary services”, the company generated £684.3 million ($831 million) and thus accounted for more than 50 per cent of total revenue.
If Activision Blizzard is going to include revenue from an “other” category, which includes revenue from note and clock And the Obligations The leagues, as well as their 86.5 million pound ($105 million) distribution business, will still account for less than 50 percent of their total revenue.
At the same point last year, game console and mobile revenues were more competitive with each other. Keyboards accounted for nearly 32 percent of total revenue, while mobile phones accounted for around 35 percent. Personal computers contributed 27 percent.
This shows unmistakable year-over-year growth for mobile devices. The prices of computers and consoles fell considerably, while mobile phones grew by 5 percent. The majority of Activision Blizzard’s revenue came from King, the mobile game publisher that Activision acquired in 2016, which was responsible for more than 82 percent of total mobile revenue. The king behind the company Candy Crushthe most successful mobile game in the United States for five years in a row.
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