Until recently, people made fun of the fact that in the past, for example, some important goods could not be purchased at all. These were often basic necessities which, due to centralized planning, were produced less than actual demand. We have long gotten used to perceiving such a thing as a threat, because the market solves these situations for us.
An unpleasant situation
Today there are companies that specialize in everything, connected to a large commercial network that tells them how much to produce in order to be able to sell it at a reasonable price to customers. Recently, however, it has sadly begun to show that even the market can fail in some cases. This then manifests itself in the fact that there is not enough of certain goods. There is usually still enough to cover basic consumption, but deficiencies in production and the supply chain drive up the price. There is a growing risk that eventually a situation will arise where the store will not actually be there.
This is what is happening now with toilet paper. Due to the dramatic increase in the prices of energy and incoming raw materials, not only is the price itself increasing, but sadly also the fact that some companies specializing in the production of toilet paper have stopped their production. They just don’t have it anymore.
No wonder, according to CNN server Prima News, the price of the raw material has risen significantly. A year ago it was bought for € 800 per tonne, but now the price has tripled and continues to rise. And we are only talking about the raw material necessary for the production of toilet paper. The production itself is therefore energy-intensive, which is by no means useful in times of expensive gas and electricity.
The price can skyrocket
Toilet paper is gradually becoming more expensive over the course of this year and it is likely that in the coming weeks we will see a literal increase in price. The reason the price has so far been kept low has been the resale of old stocks. The warehouses were simply full, but things are starting to change. Now they are not filling up that fast and any further disruption could theoretically cause a shortage in the market.
Now the merchandise is still being sold at the old prices, but by the end of the year there could be a significant revaluation of toilet paper. Some people have therefore preferred to go to the shops to stock up in advance. “I heard that the price of the toilet is going to go up. Now, coincidentally, there is a sale, so I bought ten packs. Maybe I’ll turn around again, so that I have a supply for at least a few months,” says Ms. Romana. in the Kaufland of Ostrava.
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