The advertisement of the funeral home, on which the advertisement appears, which ostensibly urges people not to vaccinate against Covid-19, has caused a wide resonance in society.
Instead of printing an emotional message on the car, the authors decided to print “Don’t be vaccinated!” On the side of the car.
The inscription on the black car advertised the Wilmore Funeral Home fading office, and the whole unusual news was seen on September 19 in the state of North Carolina, USA.
In the United States, a variety of methods are used to get people vaccinated against Covid-19, including the chance to win cash prizes, food, and VIP tickets to various events. Currently, only 54.7% of the population in the United States is fully vaccinated.
Without seeing the results of the vaccination campaign, a North Carolina advertising agency decided to take matters into their own hands and create their own campaign. So, there was an interesting advertisement with a funeral home.
The whole point of the advertisement lies in the fact that there is no Wilmore Funeral Home funeral home. When you visit the website address, the residents are automatically shown the message “Get vaccinated now! If not, see you soon. “
“I feel that ordinary advertising does not work. All the ads calling for vaccinations come together into one whole, ”David Ocley, the author of the idea, told CNN.
When people click on “Get vaccinated now” on the site, they are redirected to the country’s main Covid-19 vaccination website, StarMed.
The advertising campaign was very successful and surprised the people.-
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