In addition to the environmentally responsible aspect, easyHotel has designed its model to be accessible and user-friendly for customers. By reducing booking procedures, the group claims to offer a simpler experience, adapted to the expectations of diverse users. The website allows you to complete a reservation in eight clicks (compared to 10 to 18 for the competition).
The choice of Marseilles because this opening is strategic. Located in a dynamic and accessible location, close to the Old Port, this location attracts a diverse clientele, including European, North African and French visitors.
According to Karim Malak, the the recent transformation of Marseille into a creative and cultural hub making it an attractive location for easyHotel. There orange brand, known throughout Europehoping to strengthen its visibility by establishing itself in this rapidly changing city and also to attract a wider range of customers, from young people to retirees, who ‘ including business travelers.
« Marseille has been a big city for easy brands, with easyJet flying to Marseille Provence Airport, and an easyGym gym in the city. Good things come in threes, and I am delighted to be able to establish this new easyHotel address in Marseille. This allows us to attract national and international customers and we already see that the hotel is popular with participants in different types of events and business travelers, thanks to the offer accessible and its strategic location. Euromed is indeed a dynamic and successful region, and the easyHotel Marseille Euromed should fit perfectly, thanks to its simple and high-quality offer, linked to the reputation of the easy brand. With a brand as powerful and successful as we are, our ultimate ambition is to be able to offer a network of a thousand hotels in Europe ».
2024-11-12 23:44:00
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