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Under normal circumstances, most blockbusters will have disappeared from the cinemas after about three months. Bee Tenet this may change. Warner Bros. wants to keep showing the mysterious action thriller on the silver screen for an extra long time.Every studio in Hollywood keeps track of the attendance figures Tenet undoubtedly keep a close eye. The movie of Christopher Nolan is the only real blockbuster that has appeared in the cinema since the start of the corona crisis. To date, the film performs very well, considering all limitations.
Tenet long on the silver screen
Speaking to Variety, WarnerMedia Studios boss Ann Sarnoff said Warner Bros. can now profit from the situation for an unusually long time. “We use the old approach of a“ marathon-versus-sprint ”. We’re going for the long haul. It’s so unique to launch the film this way. We feel good about it and wait for the numbers to come out. “
According to Comicbook.com, the situation can be compared to the approach of the past when far fewer major films were released. Then films could draw full houses for months. For the past twenty years, the studios’ focus has been on marketing films to attract as many visitors as possible in the first two or three weekends.
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