AC Nagano Parceiro and Yamaga FC Launch New Merchandise for 2025 Season
Table of Contents
- AC Nagano Parceiro and Yamaga FC Launch New Merchandise for 2025 Season
- Matsumoto Yamaga FC Unveils New Merchandise and Gacha Items for Nagano Field Match
- New Products of Yamagakui チャ
- Face Towel: Show Your Support
- “We are Shinshu” Towel Muffler: A Tribute to History
- 2025 Ribbon Magnets: Decorate with Team Spirit
- 2025 Wristbands: Wear Your Allegiance
- Uniform Keychains: Collect Them All
- Stadium Cushion with Net: Comfort and Convenience
- Magic Gloves: Stay Warm and connected
- Availability
- Matsumoto Yamaga FC Unveils new Merchandise Lineup for 2025 Season
- Yamaga FC Enhances Fan Experience with Happy Lottery and Cashless Options at Home Games
Gear up for the game with Exclusive Items, Including a 60th Anniversary Scarf and Shinshu derby Towel
Football fans across Nagano Prefecture are in for a treat as both AC Nagano Parceiro and Yamaga FC unveil exciting new merchandise for the 2025 season. AC Nagano Parceiro is launching a fresh lineup of items at their highly anticipated home opening game on Sunday, March 16th. The club promises a diverse selection ranging from timeless classics to sought-after novelties. Adding to the excitement, the popular “Mountain Gacha” and the “Happy Lottery” will also be available, ensuring there’s something for every supporter. To accommodate the expected crowds, merchandise shops will be strategically located at both the main store and the back stand.
Simultaneously occurring, Yamaga FC is also gearing up for the 2025 season with its own fresh lineup of merchandise for fans. The collection includes items perfect for showing team spirit at the stadium and beyond. Among the new offerings are the Shinshu Derby towel muffler, 2025 ribbon magnets featuring the 1st uniform design, wristbands, uniform keychains representing all players, a stadium cushion with a net, and magic gloves for both adults and children. These items are now available for purchase, allowing fans to support their team in style.
Both clubs are pulling out all the stops to make the season memorable for their fans. With new merchandise, engaging activities, and convenient shopping locations, AC Nagano Parceiro and Yamaga FC are ensuring that supporters can fully immerse themselves in the game day atmosphere.
AC Nagano Parceiro: Home Opener Merchandise Extravaganza
Stadium Shopping Experience
For AC Nagano Parceiro fans eager to start their shopping early, the “stadium off-site shop” will be open before the gates officially open. This provides an exclusive possibility to snag the newest merchandise before heading into the stadium. The “stadium off-site shop” will be open from 10:30 a.m. to 12:00 p.m.,or until the general gates open.
The “stadium off-site shop” will exclusively sell new products available on the day. payment options include cash, PayPay, and AEON pay.The club advises that fans may be asked to refrain from waiting in lines, even during business hours, to ensure a smooth shopping experience.
Recognizing the needs of fans seated in different sections, AC Nagano Parceiro will also operate a “Backgate Goods Shop.” This shop, located at the back gate, caters specifically to fans watching the game from the back stand or the north side. The “Backgate Goods Shop” will be open from 11:30 a.m. until the end of halftime.
The “Backgate Goods Shop” will offer standard products such as towel scarves and flags. Payment methods accepted at the back gate shop are cash, PayPay, and AEON pay.
Featured New Merchandise: AC Nagano Parceiro
Matchday garland (AC Nagano parceiro)
A special matchday garland will be available for purchase at the stadium. These limited-quantity garlands are designed as a commemorative item for each home game in the J3 League this season. The garland is removable and can be attached to a bag or connected to multiple garlands.
The matchday garland is priced at 1,000 yen and measures approximately W100×H130mm. It is made of polyester. While initially available only at the stadium, there is a possibility that they will continue to be sold at the stadium shop, Cafe Yamaga, or online shops at a later date.
The club notes that there may be changes to the design or sales due to circumstances of the opposing club.
Reversible British Football Muffler (60th Anniversary)
Celebrating the club’s 60th anniversary, AC Nagano Parceiro is releasing a special reversible British football muffler. The design draws inspiration from samples from the 1990s, featuring a geometric pattern and a 60th-anniversary logo.The reversible design gives it a different look on the front and back, and beige gold yarn is used to create a gorgeous image.
The reversible British football muffler is priced at 4,800 yen and measures approximately 20cm×150cm. It is indeed made of 100% acrylic.
25 Players Face Towel
Popular face towels featuring photos and printed signatures of players will be available. The faces are designed to be large so that players on the pitch can see when they are raised.
The face towels are priced at 2,400 yen each and measure approximately 34×84cm. They are made of 95% polyester and 5% nylon. Sales players include: Yamaguchi Kazuma, Kikui Yusuke, Asakawa Hayato, yamamoto Yasuhiro, Miyabe Omi, Ogawa Daiki, Higuchi daiki, Murakoshi Kaiko, Yasunaga Reo, Guns.
The club plans to offer all players’ towels for order and sale at their official online shop and Cafe Yamaga at a later date.
25 Players face Towel (Name)
Name face towels,previously sold for some players during the away match against Numazu,will now include several new players.
New additions include: Miyabe Omi, Higuchi Daiki, Murakoshi Kaiko, Guns-kun. Continued sales include: Yamaguchi Kazuma, Kikui Yusuke, Asakawa Hayato, Yamamoto Yasuhiro, Ogawa Daiki, Yasunaga Reo.
The club plans to offer all players’ towels for order and sale at their official online shop and Cafe Yamaga at a later date.
Yamaga FC: New Merchandise for the 2025 Season

yamaga FC is not to be outdone,launching its own range of merchandise for the 2025 season. The club is notably highlighting the Shinshu Derby towel muffler, perfect for showing support during the highly anticipated matches against local rivals.
Other items in the Yamaga FC collection include 2025 ribbon magnets featuring the 1st uniform design, wristbands, uniform keychains representing all players, a stadium cushion with a net for added comfort, and magic gloves for both adults and children to keep fans warm during colder matches.
Don’t Miss Out!
With a wide array of new merchandise and fan-favorite activities, the AC Nagano Parceiro home opener on March 16th promises to be an unforgettable event. Be sure to visit the “Goods Shop Main Store,” “Back Goods Shop,” “Yama Gacha” booth at the Guns-kun Plaza,and the “Happy Lottery” booth at the off-site south zone to gear up and show your support for the team!
Similarly,Yamaga FC fans are encouraged to check out the new merchandise to support their team throughout the 2025 season. Whether at the stadium or around town,these items are a great way to show your Yamaga FC pride.
Matsumoto Yamaga FC Unveils New Merchandise and Gacha Items for Nagano Field Match
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Matsumoto Yamaga FC is boosting fan spirit with a range of new merchandise and “Mountain Gacha” items, timed for their upcoming match against Nagano Field. Starting Sunday, March 16th, 2025, supporters can purchase these exclusive items at the stadium shop and other select locations. The new lineup includes items such as the Alps 10,000-shaku linked charm,match-day Bonfin,player acrylic figures,and keychains,offering fans numerous ways to showcase their allegiance.
Adding an element of excitement,the club is introducing a special “victory only” item: the Alps 10,000-shaku linked charm.This charm will be available exclusively after home game wins, incentivizing fans to passionately support their team for a chance to acquire this unique collectible.
New Products of Yamagakui チャ

[Only for victory] Alps 10,000-shaku linked charm 1st uni (Mountain Gacha)
Face Towel: Show Your Support
The new face towel is a must-have for any dedicated Yamaga FC supporter. Priced at 2,200 yen each, these cotton towels measure approximately 340×830mm.Perfect for waving in the stands or displaying your team pride, these towels are a great way to show your allegiance.
“We are Shinshu” Towel Muffler: A Tribute to History
in celebration of the Shinshu Derby, Yamaga FC is releasing a special towel muffler designed by “We Shinshu.” This unique item features a shading finish that evokes the history of Matsumoto’s streets and the iconic namako walls. The “We are Shinshu” towel muffler is designed to be held up during chants at the stadium, uniting fans in support of their team.

the towel muffler is priced at 1,800 yen and measures approximately 120×20cm. Made of cotton,it’s the perfect accessory for any Yamaga FC enthusiast looking to showcase their local pride.
2025 Ribbon Magnets: Decorate with Team Spirit
Fans can now adorn their cars or refrigerators with the 2025 ribbon magnets, featuring the 1st uniform design for both field players (FP1st) and goalkeepers (GK1st). These magnets are a great way to display your support for Yamaga FC wherever you go.


Each ribbon magnet is priced at 2,000 yen and measures 200×100mm. Made from a magnetic sheet, they are durable and easy to apply.
2025 Wristbands: Wear Your Allegiance
The 2025 wristbands feature the 1st uniform design for field players. The emblem is intricately embroidered, adding a touch of quality to this fan accessory.

Priced at 1,000 yen each, the wristbands measure approximately 80×80mm and are made from a blend of cotton and polyester.
Uniform Keychains: Collect Them All
The popular uniform keychains are back again this year, featuring all players except Lucas Vargas. Lucas Vargas’ keychain is scheduled to arrive at a later date. These keychains are a great way to collect and show support for your favorite Yamaga FC players.

Each keychain is priced at 600 yen and measures 33×80mm. They are made from ATBC-PVC and Zinc Alloy, ensuring durability and a high-quality finish.
Stadium Cushion with Net: Comfort and Convenience
Enhance your stadium experience with the new stadium cushion, featuring a net that allows you to store your belongings without placing them directly on the ground. This cushion is designed to be compact and easy to carry, making it a practical addition to your game day gear.



The stadium cushion is priced at 2,900 yen and measures approximately W350×370mm. The net part has a load capacity of about 5kg. It is made from polyester and PE.
Please note that the cushion can only be used on seats behind the goal and some renovated back stands at Sunpro Alwin. It is indeed indeed not compatible with seats with integrated backrests and seat surfaces in the main stand and back stand. Additionally, the flip-up seats on the renovated back stand may not support the weight of the luggage as shown in the photo.
Magic Gloves: Stay Warm and connected
Stay warm during chilly matches with the new designs of magic gloves, available in green and black for both adults and children. These gloves are smartphone-compatible, allowing you to use your devices without removing them.


The adult-sized gloves are priced at 1,800 yen, while the children’s gloves are 1,600 yen. Made from cotton acrylic, these gloves are cozy and practical for any Yamaga FC fan.
Availability
These new goods are available at the Stadium shop Main Store near gate 1. Gear up and show your support for yamaga FC in the 2025 season!
Matsumoto Yamaga FC Unveils new Merchandise Lineup for 2025 Season
New collectibles, including the Alps 10,000-shaku linked charm and Matched Bonfin, are now available for fans. Sales commenced March 16, 2025, at stadium shops and online. The “Mountain Gacha” series also makes a return, offering fans a chance to collect player-themed acrylic figures and keychains. these items celebrate the team and its players, providing supporters with new ways to show their allegiance throughout the 2025 season. Availability varies by location, with some items exclusively offered after victories.
New Merchandise Highlights
Matsumoto Yamaga FC is rolling out a fresh lineup of merchandise for the 2025 season, offering fans a variety of new collectibles. Among the highlights are the Alps 10,000-shaku linked charm,the 2025 Matched Bonfin,player acrylic figures,and aspiration keychains. Each item is designed to celebrate the team and its players, providing supporters with new ways to show their allegiance.
Alps 10,000-shaku Linked Charm

The Alps 10,000-shaku linked charm is a special “Mountain Gacha” item exclusively available after home game victories. This first uniform design charm features a sparkling hologram, adding a unique touch for collectors. Fans are limited to purchasing up to 10 items per account, though this limit might potentially be adjusted based on sales performance.It’s important to note that the product includes players as of Febuary 1, 2025, and excludes specially designated players. This item operates on a lottery-style system in a blind package, meaning fans cannot choose their favorite player. Touching the bag to search for specific items is strictly prohibited, and exchanges are not accepted if players who have transferred or left the team appear.
The price for the Alps 10,000-shaku linked charm is 400 yen. Sales commence 30 minutes after the match ends, but only when Matsumoto Yamaga FC secures a victory. This exclusivity adds to the charm and collectibility of the item, making it a sought-after memento for dedicated fans.
2025 Matched Bonfin

Commemorating the 5th round match against Nagano Field, the 2025 Matched Bonfin features an acrylic charm designed by N&N, showcasing all the players in the Shinshu Derby style. This is a must-have collectible for fans attending the game, celebrating the rivalry and team spirit.
Similar to the Alps charm, fans can purchase up to 10 Matched Bonfin per account, with potential adjustments to the limit based on sales. The product includes players as of March 1, 2025, excluding specially designated players. As a blind package lottery, specific player selection is not possible, and searching by touching the bag is prohibited. Exchanges are not permitted for transfer players.
2025 Players Acrylic Figure 1st (Mountain Gacha)

The annual acrylic figure HOME Ver. is back! Winning this “Mountain Gacha” item also grants you a field sheet. Collect your favorite players, arrange the starting players according to your coach’s mood, or collect them as a set with AWAY ver. Be sure to collect this season too!
As with the other gacha items, purchases are limited to 10 per account, subject to change based on sales. The figures include players as of February 1, 2025, excluding specially designated players. This is a capsule gacha, so specific player selection is not possible. Searching through machines is prohibited, and exchanges are not accepted for players who have transferred or left.
2025 Season Aim for Acstas Keychain (Mountain Gacha)

This keychain features designs of the players and their aspirations for the year, handwritten by each player. The original data (colored paper) of the aspirations written by the players are prizes for this happy Lottery, so please check that as well!
The purchase limit is 10 items per person, and the product includes players as of February 1, 2025. This is a lottery in a blind package, and searching by touching the bag is prohibited. Exchanges are not accepted for transfer players.
Availability of Goods
The new merchandise will be available at various locations, including:
- Stadium Shop Main Store (Near Gate 1)
- Mountain Gacha Shop (Ganz-kun Plaza)
- Bag shop (Near the back gate)
- Matsumoto Yamaga FC Online Shop (Starting from 10:00 on Sunday, March 16th)
- Cafe Yamagata (Matsumoto store and Iida store, with the Iida store starting on Wednesday, March 19th)
- All official shops
Please note that the “Victory time limit Alps 10,000-shaku linked charm” is only available at the Stadium Shop Main Store after the game is finished, and only when the team wins. Other items may have limited availability after the match starts.
The above goods are available | Victory time limit Alps 10,000-shaku linked charm | Matched Bonfin | Acrylic figure | Ambition Across |
---|---|---|---|---|
Stadium Shop Main Store (Near Gate 1) | *Only when the game is finished | △ *Only if in stock After the match starts | △ *Only if in stock After the match starts | △ *only if in stock After the match starts |
Mountain Gacha shop (Ganz-kun Plaza) | × | |||
Bag shop (Near the back gate) | × | × | × | × |
Matsumoto Yamaga FC Online Shop (from 10:00 on Sunday, March 16th) |
× | × | × | |
Cafe Yamagata (Matsumoto Store・Iida store) *Iida store will be held from Wednesday, March 19th. | × | × | × | |
All official shops | × | × | × | × |
Mountain Gacha (continued sale)
2025 Uni-type can badge (Mountain Gacha)
The classic Uni-shaped can badges are back! the first and second uniform designs will be available in a total of 72 types, including the deployment of each field player, goalkeeper, and four types of uniform surfaces. Find your favorite player!

Yamaga FC Enhances Fan Experience with Happy Lottery and Cashless Options at Home Games
Yamaga FC is introducing new initiatives to elevate the fan experience at home games, including the return of the popular Happy Lottery and the expansion of cashless payment options. These changes aim to provide greater convenience and excitement for supporters. The Happy Lottery offers fans a guaranteed win with every ticket, with prizes valued at 1,000 yen or more. additionally, the team has implemented cashless payment systems at the merchandise store to streamline transactions. the online shop also opened on March 16th, giving fans another avenue to purchase team merchandise.
Happy Lottery Returns to Home Games
The Happy Lottery is back at Yamaga FC home games, offering fans the chance to win exciting prizes. This lottery guarantees a win with every ticket, with prizes valued at 1,000 yen or more. Even without a signature item, fans are sure to walk away with something special. The Happy Lottery booth is a must-visit destination for fans looking to add to their game day experience.

Beyond the standard merchandise, the Happy Lottery also offers the chance to win non-sale goods, adding an element of exclusivity and excitement. Fans eagerly anticipate the prospect to snag these unique items, making the lottery a highlight of the game day festivities.

The return of the happy Lottery builds on previous accomplished implementations. The lottery provides an interactive element to the game day experience, fostering a sense of community and excitement among fans. The guaranteed win aspect ensures that every participant feels valued, regardless of the prize they receive.
Cashless Payments Now Available at Merchandise Store
Yamaga FC is embracing modern payment methods by offering cashless options at the merchandise store. This allows fans to make purchases quickly and easily using a variety of digital payment methods. The move aims to reduce transaction times and enhance the overall shopping experience for supporters.

Among the cashless options available is WAON, a popular e-money service in Japan. To further facilitate the use of WAON, a “WAON Charger Mini” has been installed at the stadium venue, allowing fans to easily charge their WAON cards with cash.

The introduction of cashless payments reflects a growing trend in sports venues worldwide. By offering a variety of digital payment options, Yamaga FC is catering to the preferences of its fans and ensuring a more convenient and efficient shopping experience.The availability of the WAON Charger mini further enhances the accessibility of cashless payments for supporters.
online Shop Launch
The Yamaga FC online shop is now open as of March 16th at 10:00 AM, providing fans with another convenient way to purchase merchandise and show their support for the team.
The launch of the online shop expands the reach of Yamaga FC merchandise beyond the stadium. Fans who are unable to attend home games can now easily purchase their favorite team gear from the comfort of their own homes. This initiative is expected to increase merchandise sales and further strengthen the connection between the team and its supporters.
Important Notes for Merchandise Shop Visitors
To ensure a smooth and enjoyable shopping experience, Yamaga FC has issued the following guidelines for visitors to the merchandise shop:
- Admission may be restricted when the shop is crowded to manage capacity and ensure customer safety.
- While every effort is made to ensure seamless transactions, cash will be the only accepted form of payment if credit card or QR payment systems are unavailable due to radio wave conditions or machine problems.
- The team maintains a zero-tolerance policy towards criminal activity. Any instances of theft will be instantly reported to the police.
These guidelines are designed to ensure a safe and positive experience for all fans visiting the merchandise shop. By managing capacity and providing clear payment policies, Yamaga FC is prioritizing the well-being and satisfaction of its supporters. The zero-tolerance policy towards criminal activity underscores the team’s commitment to maintaining a secure habitat for everyone.
New merchandise Unveiled by AC Nagano Parceiro, Yamaga FC, and Matsumoto Yamaga FC
three football clubs, AC Nagano Parceiro, Yamaga FC, and Matsumoto Yamaga FC, have announced new merchandise releases on March 16th, 2025, offering fans a variety of ways to support their teams.
AC Nagano Parceiro
AC Nagano Parceiro launched a wide range of new merchandise for their home opener, including classic items and novelties. The “Mountain Gacha” and “Happy Lottery” were also available. Merchandise shops were located at the main store and the back stand, with a pre-game “stadium off-site shop” open from 10:30 AM to 12:00 PM. Payment options included cash, PayPay, and AEON pay. The “Backgate goods Shop” offered standard items like scarves and flags and was open from 11:30 AM until halftime.
Featured New Merchandise:
- Matchday Garland (1,000 yen): A commemorative garland for each home game, removable and connectable.Initially stadium-only, future sales at the stadium shop, Cafe Yamaga, or online are possible.
- Reversible British Football Muffler (60th Anniversary) (4,800 yen): A reversible muffler celebrating the club’s 60th anniversary, inspired by 1990s designs.
- 25 players Face Towel (2,400 yen): Large face towels with player photos and signatures. Future online and cafe Yamaga sales planned.
- 25 players Face Towel (Name): Name face towels featuring several new players, with future online and Cafe Yamaga sales planned.
Yamaga FC
Yamaga FC released a collection of items celebrating the 2025 season, available at the Stadium shop Main Store near gate 1.
Featured New merchandise:
- Face Towel (2,200 yen): Cotton towel, approximately 340×830mm.
- “We are Shinshu” Towel Muffler (1,800 yen): A towel muffler designed by “We Shinshu,” celebrating the Shinshu Derby, with a shading finish evoking Matsumoto’s streets.
- 2025 Ribbon Magnets (2,000 yen): Magnets featuring the 1st uniform design for field players (FP1st) and goalkeepers (GK1st).
- 2025 Wristbands (1,000 yen): Wristbands featuring the 1st uniform design.
- Uniform Keychains (600 yen): Keychains representing all players (except Lucas Vargas, arriving later).
- Stadium Cushion with Net (2,900 yen): A cushion with a net for storage, usable only in specific stadium locations.
- Magic Gloves (Adult: 1,800 yen, Child: 1,600 yen): smartphone-compatible gloves in green and black.
Matsumoto Yamaga FC
matsumoto Yamaga FC released new merchandise and “mountain Gacha” items for their match against Nagano Field, starting March 16th, 2025.Specific locations for purchase were not fully detailed.
Featured New Merchandise:
- Alps 10,000-shaku linked charm: A “victory only” item.
- Match-day bonfin: A match-day item.
- Player acrylic figures: Acrylic figures of players.
- Keychains: Player keychains.
This text describes the launch of new merchandise for the 2025 season by two Japanese football clubs, AC Nagano Parceiro and Matsumoto Yamaga FC. Both clubs are releasing a variety of items to celebrate the season and the Shinshu derby (a local rivalry).
AC Nagano parceiro:
Home Opener (march 16th): A wide range of merchandise will be available at their home opener, including a 60th-anniversary reversible scarf, player face towels (individual and with all players), matchday garlands, and novelty items like the “Mountain gacha” and “Happy Lottery.” There will be merchandise shops at the main store and the back gate. An off-site shop will open early. Payment options include cash, PayPay, and AEON pay.
Specific Merchandise: A reversible British football muffler (60th anniversary, 4,800 yen), player face towels (2,400 yen each), and matchday garlands (1,000 yen).
Matsumoto Yamaga FC:
multiple Releases: The club released merchandise in conjunction with multiple announcements and articles. The overall theme revolves around the Shinshu Derby and the “Mountain Gacha.”
Specific Merchandise:
Alps 10,000-shaku linked charm: A victory-only item (400 yen) from the “Mountain Gacha,” available only after home wins.
2025 Matched Bonfin: An acrylic charm (price not specified) celebrating the Nagano Field match.
Player acrylic figures and keychains: Part of the “Mountain Gacha.”
“We are Shinshu” Towel Muffler: A towel muffler (1,800 yen) celebrating the Shinshu Derby.
2025 Ribbon Magnets: Magnets (2,000 yen) featuring the first uniform design.
2025 Wristbands: Wristbands (1,000 yen) with the first uniform design.
uniform Keychains: Keychains (600 yen each) representing all players (except Lucas Vargas, initially).
Stadium Cushion with Net: A stadium cushion (2,900 yen) with a built-in net.
Magic Gloves: Gloves (adult: 1,800 yen, child: 1,600 yen) compatible with smartphones.
Sales Locations: Primarily at the stadium’s main store near gate 1, with some items available online.
Both clubs are using the merchandise launches to build excitement for the upcoming season and the Shinshu derby, engaging fans with various purchase methods and limited-edition items. The “Mountain Gacha” is a recurring element, offering a layer of surprise and collectibility.