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AccorHotels to relaunch Royal Palm Marrakech as a Fairmont
AccorHotels has signed a hotel management agreement with New Mauritius Hotels that will relaunch the the Royal Palm Marrakech under the Fairmont hotels & Resorts brand next month. Located just outside the city of Marrakech,Fairmont Royal Palm Marrakech is located within a century-old olive grove near the Atlas Mountains. The grounds include an 18-hole golf course created by architect Cabell B.
Fairmont to manage the Royal palm, Marrakech – CPP-LUXURY
AccorHotels has announced the signing of a hotel management agreement with New Mauritius Hotels Limited, which will see the relaunch of an existing Morocco resort property under the Fairmont Hotels & Resorts brand by May 2017. The reflagging of the property,now named Fairmont Royal Palm Marrakech,marks a significant step for the luxury brand in Africa with its first property in Morocco.
URL: https://cpp-luxury.com/fairmont-to-manage-the-royal-palm-marrakech/
A first Moroccan address to take your breath away - Accor
Featuring 134 rooms, 4 restaurants, an 18-hole golf course, a fitness club and a Country Club. These facilities are just a foretaste of the numerous services to be found at the Fairmont Royal Palm Marrakech. T…
This strategic partnership between the two groups will allow the Beachcomber group to capitalize on the rapid growth of the Moroccan tourism sector and to rely on the expertise of the Yamed group in the fields of the design and advancement of real estate projects, the structuring and the Management of real estate investment vehicles, as well as in the hotel and catering sectors.
It will allow Yamed Investment Management to continue its strategy of diversifying its portfolio and to increase the amount of its funds under management through these investments in hotel assets “prevails” with extraordinary notoriety and positioning. The operation is subject to the conditions.
Read also: CDM 2030: a major opportunity for Moroccan youth
Interview: AccorHotels Relaunches Royal Palm Marrakech as a Fairmont
Editor: AccorHotels has recently announced a important progress in the Moroccan hospitality industry. Could you provide some insights into the relaunch of the Royal Palm Marrakech under the Fairmont Hotels & Resorts brand?
Guest: Certainly! AccorHotels has signed a hotel management agreement with New Mauritius Hotels to relaunch the Royal Palm Marrakech as Fairmont Royal Palm Marrakech. This luxury hotel is situated in a century-old olive grove near the Atlas Mountains, just outside the vibrant city of Marrakech. This strategic move aims to elevate the hospitality experience in the region and attract more international tourists.
Editor: What are the key features and amenities that guests can expect at the Fairmont Royal Palm Marrakech?
Guest: The Fairmont Royal Palm Marrakech offers a range of exceptional features and amenities. Guests can enjoy luxurious accommodations, world-class dining options, a state-of-the-art spa, and a variety of recreational activities. The hotel’s prime location near the Atlas Mountains also provides opportunities for outdoor adventures and cultural experiences.
Editor: How does this relaunch align with AccorHotels’ broader strategy in the hospitality industry?
Guest: This relaunch is part of AccorHotels’ broader strategy to expand its luxury portfolio and strengthen its presence in key markets. By partnering with New Mauritius Hotels and rebranding the Royal Palm Marrakech as a Fairmont property, AccorHotels aims to enhance its offerings and attract a more discerning clientele. This move also reflects accorhotels’ commitment to delivering exceptional hospitality experiences in prestigious locations.
Editor: What impact do you expect this relaunch to have on the local economy and tourism industry?
Guest: The relaunch of the Royal Palm Marrakech as a Fairmont property is expected to have a positive impact on the local economy and tourism industry. The hotel’s enhanced reputation and amenities are likely to attract more international tourists, boosting local businesses and creating job opportunities. Additionally, the hotel’s commitment to sustainability and community engagement will contribute to the overall development of the region.
Editor: Thank you for your insights. what are the main takeaways from this interview?
Guest: The main takeaways from this interview are the strategic importance of the relaunch of the Royal Palm Marrakech as a Fairmont property. This development aligns with AccorHotels’ broader strategy to expand its luxury portfolio and strengthen its presence in key markets. The hotel’s exceptional features and amenities are expected to attract more international tourists, boosting the local economy and tourism industry. Additionally, the hotel’s commitment to sustainability and community engagement will contribute to the overall development of the region.
Editor’s Note: For more insights on the moroccan hospitality industry, read our article on CDM 2030: a major opportunity for Moroccan youth.
