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The Makeup Show Holiday Pop-Up Returns to NYC

Sparkle and Savings: The Makeup Show’s Holiday Pop-Up Returns to NYC

Get ready to revamp your beauty routine this holiday season! The Makeup Show’s Makeup Shop is back in New York City, bringing a curated collection of coveted makeup, skincare, wellness, and haircare brands to The Metropolitan Pavilion on December 7th and 8th.

This isn’t just another shopping spree; it’s a chance to discover hidden gems and snag incredible deals on premium products. Over 40 beauty brands, from industry giants like Pat McGrath Labs and Danessa Myricks to indie darlings like Karma Organic Spa and Glamazon Beauty, will be showcasing their latest innovations at discounted prices. Think professional rates and sample sale steals!

The timing couldn’t be better. According to experts at Circana, a leading consumer behavior research firm, the holiday shopping landscape is looking bright this year.

"Most holiday shoppers plan to spend about the same as last year, but there is an increase in those planning on spending more," Circana’s annual holiday purchase intentions consumer survey revealed.

The average American shopper is gearing up to spend $771 on holiday gifts this year, a 2% bump from 2023, reflecting a positive consumer outlook.

"The TMS Makeup Shop is really about creating a space where everyone—whether you’re a professional makeup artist or just someone who loves beauty—can come together, discover amazing products and enjoy the holidays with this incredible community,” said Shelly Taggar, co-owner of The Makeup Show. “We’re also excited to open the shop up to more brands so there’s something for everyone, makeup, cosmetics, candles, gifts and so much more.”

Makeup on display at the show

The Makeup Show’s pop-up isn’t just about deals, it’s an experience. Think vibrant displays, buzzing with beauty enthusiasts and industry professionals alike, all eager to connect, learn, and indulge in the latest trends. This event is known for bringing together over 120 of the hottest beauty brands and attracting more than 5,000 attendees in each city.

This is a chance to mingle with fellow beauty lovers, network with industry experts, and maybe even learn a new technique or two. Don’t miss out on this opportunity to deck your halls – and your makeup bag – with the best beauty finds of the season!

The Makeup Show Holiday Pop-Up Returns to NYC
Network and mingle at this well-attended annual event.

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