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Detroit Lions and Dallas Cowboys Thanksgiving Tradition: Why They Always Play

There are teams in the NFL that decided that the Thanksgiving Day’ It wasn’t just to eat turkey and give thanks. In 1934, in Thanksgiving DayDetroit Lions owner George A. Richards came up with the idea of ​​playing football on this day to attract more fans, and Their tradition has continued ever since.

Richards is remembered for his experience in marketing and that his plan for the ‘Thanksgiving Day’ It was an instant success. At that time, the Lions didn’t attract many people because the Detroit Tigers of the MLB They were the main sporting attraction in the city. During that first ‘Thanksgiving Day’ of the NFL, the Lions sold out the stadium; the Lions lost to the Chicago Bears, but an important new tradition in the sport was born.

Other teams had played the ‘Thanksgiving’ before 1934, but the Lions were distinguished because Richards had a radio station, a primary affiliate of the NBC Blue Network, so their reach and relevance was greater. Richards reached an agreement with NBC to broadcast his games of the ‘Thanksgiving’ in 94 stations throughout the country.

The Cowboys were late to the party

In 1966the Cowboys also started the tradition of playing American football on ‘Thanksgiving’. The general manager of the team, Tex Schrammhe wanted the Dallas franchise to play to get more publicity for the team. Maybe it was luck or a great marketing strategy, but the Cowboys have been hugely relevant ever since.

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In 1966, 80,259 fans attended to the game and, since then, the Cowboys have never taken a step back on this special date. They have played all ‘Thanksgiving’ since then becoming a tradition for them.

Since 1978, the Lions and Cowboys have hosted a showdown at the ‘Thanksgiving’year after year. Detroit usually plays the opening game, followed by Dallas in the afternoon, and in 2006 a rotating primetime matchup was added.



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