[소셜밸류=이동신 기자] ‘I’m Goat’, a premium goat milk brand from New Zealand, famous for its green nature and clean air, is making its debut in the domestic market.
Big Ocean International announced on the 18th that its premium goat milk brand ‘I’m Goat’, launched at Mega Show, Korea’s largest consumer goods fair held at KINTEX in Ilsan from the 7th to the 10th, received a lot of attention from consumers and distribution buyers.
I’m GOAT means ‘I am a mountain goat’ and at the same time, it means ‘I am the best of the best’ and also means GOAT (a new word that refers to a person who is recognized as the best in his or her field), Greatest of All Time. It is a brand that contains.
I’m Goat, with the slogan ‘Health from New Zealand’s clean nature’, is produced by Dairy Goat Co-operative, the world’s first goat milk powder manufacturer, which boasts a quality management system that prioritizes animal welfare and the best technology. Only premium goat milk is used.
It contains 99% goat milk without any unnecessary additives, so you can enjoy the rich, savory taste and nutrition of goat milk anytime, anywhere with just water.
‘Healthy goat milk raised through natural grazing 365 days a year’ I’m Goat is produced from the milk of goats raised freely in large grasslands, and contains more than 20 nutrients, including omega-3, CLA, calcium, protein, and vitamins, compared to animals raised on feed. It can be consumed evenly.
Goat milk has a protein structure similar to breast milk, so it is easily broken down and absorbed in the digestive tract. It is also suitable for people with problems such as lactose intolerance or milk allergy, so you can drink it with confidence.
In addition, the protein quality is very excellent and the amino acid score is high compared to existing goat milk products. According to the results of a test conducted by the Korea Research Institute of Food Science and Technology, an agency accredited by the Ministry of Food and Drug Safety, the amino acid score of I’m Goat’s goat milk was 130 points, which is higher than milk’s 117 points, eggs’ 101 points, potatoes’ 100 points, and beans’ 91 points. The amino acid score refers to a score that evaluates the quality of a protein by comparing the content of nine essential amino acids established by the World Health Organization (WHO).
In particular, I’m Goat uses full-fat powdered milk that has been low-temperature-treated at 72℃ for more than 15 seconds in accordance with the strict guidelines of New Zealand’s Ministry of Primary Industries (equivalent to Korea’s Ministry of Agriculture, Food and Rural Affairs) to minimize nutrient loss and provide the natural taste and nutrition of goat milk. You can.
Director Hong Yu-jin (actor Sagang), who is the brand model and public relations agent for New Zealand’s premium goat milk brand ‘I’m Goat’, said, “With I’m Goat, you can easily replenish a lot of nutrients in one glass without having to take separate nutritional supplements, so you can lead a healthy life for busy modern people. “It is the best choice for us,” he said, adding, “We will continue to meet the needs of consumers through the development of various products.”
[저작권자ⓒ 사회가치 공유 언론-소셜밸류. 무단전재-재배포 금지]
How does ‘I’m Goat’ cater to different dietary needs compared to other goat milk products available in Korea?
1. Could you tell us about the premium goat milk brand ‘I’m Goat’ from New Zealand that is making its debut in the domestic market? What makes this brand stand out from other goat milk brands available in Korea?
2. What are the key nutritional benefits of goat milk, and how does ‘I’m Goat’ ensure that these benefits are preserved during the production process?
3. Can you explain the significance of the amino acid score in determining the quality of protein? How does the amino acid score of ‘I’m Goat’ compare to other common food sources like milk, eggs, and beans?
4. With a growing demand for healthier food options, how do you see the potential for ‘I’m Goat’ to expand its market share in Korea?
5. As the brand model and public relations agent for ‘I’m Goat’, what drew you to this product and what message do you hope to convey to Korean consumers about the benefits of goat milk?
