Charles Leclerc and Carlos Sainz will walk the red carpet at the world premiere of Gladiator II in London
November 11, 2024
The Scuderia Ferrari announced the collaboration with Paramount Pictures for a special initiative that celebrates the launch of Gladiator IIthe highly anticipated sequel to the film released in 2000, paying homage to a story of ambition and resilience – values very close to the Maranello team.
The drivers of the Prancing Horse, Charles Leclerc e Carlos Sainzwill participate in the world premiere of Gladiator II in Londonwearing smoking custom designed by Ferrari’s Creative Director, Rocco Iannonerepresenting the sporting side of the film launch collaboration. This will extend to digital and television channels, allowing fans to experience the emotion created by the synergy between storytelling and the continuous pursuit of excellence shared by Paramount Pictures and the Scuderia.
“We are thrilled to celebrate Gladiator II together with Paramount Pictures, a reference in cinema like Scuderia Ferrari HP in the world of racing. Together we will bring our fans into a new dimension of entertainment that highlights our shared legacy of innovation and excellence“he declared Lorenzo Giorgetti. “Al Las Vegas Grand Prix actors Paul Mescal, Connie Nielsen and Fred Hechinger will join us wearing collection looks and tailored suits by Ferrari: this will bring Ferrari Lifestyle at the center of the scene, fusing the charm of cinema with motorsport in a unique combination,” continued Ferrari’s Chief Racing Revenue Officer.
Marc WeinstockPresident of Worldwide Marketing and Distribution for Paramount Pictures, added: “Gladiator II will provide audiences with an extraordinary viewing experience. The size and scope of the operation could only lead us to collaborate with Scuderia Ferrari HP, the most iconic, adrenaline-filled and exhilarating sports team in the world”.
