| Janet Teplik
|
28.10.2024
More and more people are getting their holiday inspiration via social media platforms. These places are particularly popular and have been hashtagged the most.
Digital content is increasingly influencing people’s travel decisions. A platform that is becoming increasingly important in this context is TikTok. Over 1.5 billion users use the Chinese app every month.
There are Hashtags the most important tools of the platform. They help discover and follow trends. This means that individual clips can go viral in just a few days. It is not uncommon for a destination to become a tourism hotspot in this way. The travel provider Tui For this reason, we looked at which places worldwide had the most hashtags between April and September 2024 and highlighted the 50 best destinations.
50 destinations with the most hashtags
The ranking of the 50 destinations leads Dubai a. This hashtag was added to clips a total of 32.7 million times. Not surprising, considering that over the last few years, an increasing number of German and Austrian celebrities and influencers have moved to Dubai and are diligently using the hashtag.
In second place is London again. Tui was able to find 12.1 million hashtags. With its historical backdrop on the one hand and its modern buildings on the other, the iconic metropolis inspires numerous TikTok users.
Third place goes to Spain. Barcelona reached a whopping 10.5 million hashtags by September 2024. This may be due, among other things, to Gaudi’s architecture. But the golden beach and the lively cultural scene in particular ensure that the hashtag was mentioned millions of times.
Only in fourth place is it found Paris again – and despite the Olympic Games. In September, Paris still reached 10.6 million hashtags.
Fifth place goes again Istanbul, which recorded 8.9 million hashtags on TikTok in September.
Only then follow New York in sixth place (September 2024: 8.4 million hashtags), Miami in seventh place (September 2024: 6.7 million hashtags), Chicago in eighth place (September 2024: 5.8 million hashtags), Abu Dhabi in ninth place (September 2024: 5.6 million hashtags) and Singapore in tenth place (September 2024: 5.8 million hashtags).
Further placements (numerical value refers to the number of hashtags in September 2024)
- 11. Madrid: 5.2 million.
- 12. Los Angeles: 4.8 Mio.
- 13. Liverpool: 4.1 million
- 14. Berlin: 3.5 million
- 15. Melbourne: 3 Mio.
- 16. Sydney: 2.9 Mio.
- 17. Mumbai: 2.9 million.
- 18. Tokyo: 2.5 million
- 19. Boston: 1,9 Mio.
- 20. São Paulo: 3.1 Mio.
- 21. Vancouver: 1.7 Mio.
- 22. Manchester: 1.8 million.
- 23. Philadelphia: 1.5 Mio.
- 24. Montreal: 1,6 Mio.
- 25. Cape Town: 1.7 million
- 26. Amsterdam: 1.7 million.
- 27. Bangkok: 1.7 million.
- 28. Buenos Aires: 1.4 Mio.
- 29. Hong Kong: 1.5 Mio.
- 30. San Francisco: 1.2 million.
- 31. Kuala Lumpur: 1.3 Mio.
- 32. Hanoi: 1.3 million.
- 33. Marseille: 1.2 million.
- 34. Lima: 1.2 million.
- 35. Seoul: 1.1 million.
- 36. Rome: 1 million
- 37. New Orleans: 836.100
- 38. Glasgow: 859.900
- 39. Budapest: 765.200
- 40. Porto: 661.400
- 41. Skill: 705,000
- 42: Manila: 635.800
- 43. Naples: 498,900
- 44. Lisbon: 480,300
- 45. Taipei: 409,300
- 46. Accra: 367.100
- 47. Lagos: 322.300
- 48. Mexico City: 276,200
- 49. Austin: 211.500
- 50. Beijing: 149.900
