(Yeongam·Muan=Break News) Reporter Haksu Lee=Jeonnam Global Influencer Festival was held on the 26th to produce Jeonnam travel content using famous domestic and foreign influencers and create a successful atmosphere for the 2024-2026 Jeonnam World Tourism Culture Exhibition. It was held at Yeongam International Automobile Speedway.
Hosted by Jeonnam Province and Yeongam-gun, the event consisted of an influencer talk concert and a Jonathan fan signing event followed by the Jeonnam Global Influencer Festival Awards and a K-pop concert.
In particular, at the Influencer Talk Concert, popular influencers such as Jonathan, Team Brothers, Seori Yoga, Heungnaen Camping, and Dalgeudak TV introduced Jeonnam’s tourist attractions and also held a fan signing event to add excitement.
The talk concert was held in a way to freely talk about Jeonnam from the perspective of an influencer under the five major themes of the Jeonnam World Tourism Culture Fair: festivals, gourmets, Namdo K-culture, wellness, and agricultural and fishing villages. In addition, it was filled with time to learn about influencers that were difficult to come into contact with, as questions were asked through heart mailboxes installed throughout the event venue and influencers answered them.
The highlight of the event, the Jeonnam Global Influencer Festival Awards, included the Jeonnam Tourism Content Video Contest award ceremony and the ‘Jeonnam World Tourism Culture Fair Promotional Influencer’ appointment ceremony. In the video contest, which was held for about a month starting on September 13, 118 submitted videos received 120,000 views, and after fierce competition, certificates and prize money were awarded to 34 people, including 1 grand prize winner and 3 first prize winners.
At this event, Jeonnam Province appointed 7 people, including Team Brothers, Seori Yoga, Heungnaen Camping, Dalgeudak TV, and Daegeum Nuna, as ‘World Tourism Culture Fair promotional influencers’ to promote the World Tourism Culture Fair. They plan to produce various contents about Jeonnam over the next year and will also serve as educational mentors to become influencers.
A familiarization tour with foreign influencers was also held. In the fam tour, 26 influencers from various nationalities, including the United States, Italy, and Russia, will participate to directly experience Jeonnam’s tourist attractions and culture and promote them online.
At the K-pop concert, popular artists such as Apink, Wonstein, and Bad Kids appeared and performed a fantastic performance for two hours. As a surprise event, we also supported content production by conducting impromptu interviews with influencers and K-pop stars who won the grand prize in a video contest.
Jeonnam Province expects that this Global Influencer Festival will widely promote Jeonnam’s tourism resources at home and abroad and serve as a stepping stone to successfully lead the 2024-2026 Jeonnam World Tourism Culture Exhibition.
Jeonnam Province Tourism and Sports Director Joo Sun-seon said, “Through this event, we were able to inform more people about the beauty and charm of Jeonnam,” adding, “We will continue to create various opportunities to promote Jeonnam’s tourism resources together with influencers.” .
Yeongam Jeonnam Global Influencer Festival Successfully Held on the 26th
Talk concerts promoting the World Tourism Culture Festival including festivals, gastronomy, and culture are popular… 118 works entered the video contest, recording 120,000 views
(Yeongam/Muan=Break News) Reporter Lee Hak-soo=The Jeonnam Global Influencer Festival, which uses famous domestic and foreign influencers to create Jeonnam travel content and create a successful atmosphere for the 2024-2026 Jeonnam World Tourism Culture Festival, was held at Yeongam International Circuit on the 26th.
The event, hosted by Jeonnam Province and Yeongam County, consisted of an influencer talk concert, a Jonathan fan signing event, and the Jeonnam Global Influencer Festival Awards and a K-pop concert.
In particular, at the influencer talk concert, popular influencers such as Jonathan, Tim Brothers, Seori Yoga, Heungna Camping, and Dalgeudak TV introduced the tourist attractions of Jeollanam-do and also held a fan signing event to liven up the event.
The talk concert was held in a way that influencers freely talked about Jeollanam-do from their perspectives under the five major themes of the Jeollanam-do World Tourism Culture Festival: festivals, gastronomy, Namdo K-culture, wellness, and agricultural and fishing villages. In addition, it was filled with time to get to know influencers, who are usually hard to meet, by receiving questions through the heart mailboxes installed throughout the event venue and having influencers answer them.
The highlight of the event, the Jeollanam-do Global Influencer Festival Awards, included the Jeollanam-do Tourism Content Video Contest Awards Ceremony and the Appointment Ceremony for the ‘Jeollanam-do World Tourism Culture Festival Promotion Influencer.’ The video contest, which was held for about a month starting on September 13, saw 118 videos submitted, garnering 120,000 views, and 34 people, including one grand prize winner and three best prize winners, were awarded prizes and prize money.
At the event, Jeollanam-do appointed seven people, including Team Brothers, Seori Yoga, Heungna Camping, Dalgeudak TV, and Daegeum Nuna, as ‘World Tourism Culture Festival Promotion Influencers’ to promote the World Tourism Culture Festival. They will produce various content about Jeollanam-do over the next year and will also serve as educational mentors to become influencers.
A foreign influencer fam tour was also held. 26 influencers from various countries, including the United States, Italy, and Russia, participated in the fam tour to experience Jeollanam-do’s tourist attractions and culture firsthand and promote them online.
Popular artists such as Apink, One Stein, and Badkiz appeared at the K-pop concert and performed fantastically for 2 hours. They also supported content production by conducting impromptu interviews with influencers who won the grand prize in the video contest and K-pop stars as a surprise event.
Jeollanam-do expects that this global influencer festival will widely promote Jeollanam-do’s tourism resources domestically and internationally and serve as a stepping stone to successfully lead the 2024-2026 Jeollanam-do World Tourism Culture Festival.
Jeollanam-do Tourism and Sports Bureau Director Joo Soon-sun said, “Through this event, we were able to promote Jeollanam-do’s beauty and charm to more people,” and “We will continue to create various opportunities to promote Jeollanam-do’s tourism resources with influencers.”
View original article:Break News Jeonnam