Homeplus ‘Mega Food Market Gimhae Branch’ renovated… “Leaping forward as a local shopping landmark”
Published date: 2024-10-17 14:46 Updated: 2024-10-17 14:46
The Gimhae branch of ‘Homeplus Mega Food Market’ was renovated and opened on the 17th. Customers who visited are entering in time for the renewal opening on the 17th.
Homeplus announced on the 17th that it had renovated its Gimhae branch as its 32nd Mega Food Market.
The Gimhae branch has a business area of about 5,700 pyeong and is a single-story structure with no division between food and non-food. It is considered one of the top Homeplus sales stores nationwide. It is located in Nae-dong, the very center of Gimhae City, with excellent customer accessibility, and is adjacent to Gusan-dong and Samgye-dong, which are densely populated with residential areas such as large-scale apartments, so it is a place where various customer demands are concentrated. It also has high growth potential, with approximately 9,400 new households scheduled to move in by 2027.
Homeplus plans to further strengthen its competitiveness in Gimhae City through the renewal of the Mega Food Market. First, our own bakery brand ‘Mont Boulanger’ was placed in front of the store entrance. At the livestock corner ‘The Meat Market’, ‘Handon YBD Golden Pig Pork Belly and Pork Belly’ is introduced for the first time.
‘Singsinghoegwan’, which offers premium tuna sashimi and fresh sushi made on the same day, is also ready to welcome customers with a wider range of products. The fruit and vegetable corner sells monthly seasonal and hydroponic vegetables, as well as a seasonal fruit pop-up zone and a delicious fruit zone.
The deli corner worked hard to expand production facilities and sales space in anticipation of the popularity of proven deli menu items, including the recently launched Gangjeong brand ‘Sotsot’. The ‘Better Choice’ corner, which brings together a variety of healthy foods such as low-sugar sauces and raw snacks, and the ‘Mixology Zone’, a liquor specialty store with a carefully selected selection of trendy liqueur products, are also ready to welcome customers.
A special zone called ‘Ramen Museum‘ filled with over 200 types of ramen (about 70 types of ramen from around the world) on the shelves, ‘World Source’ with famous domestic and foreign sauces, and ‘Dining Street’ with room temperature, refrigerated and frozen convenience foods were also newly established. . The Ramen Museum exclusively launches Vietnam’s famous rice noodle brand ‘Kung Dinh’.
Non-food stores focused on increasing efficiency based on a ‘selection and concentration’ strategy focusing on core stores. There are ‘small home appliance brand shops’ such as Cuckoo and Tefal, kitchen specialty store ‘Kitchenware’, and toy experience space ‘Toy Adventure Land’. Homeplus’ clothing brand ‘F2F’, innerwear, and miscellaneous goods zones are separated by gender and integrated into high-efficiency brand shops to maximize shopping convenience.
Yoo Hye-kyung, head of Homeplus Retail Experience Division (Managing Director), said, “We are confident that through this renewal, which aims to expand customized customer experience, it will be reborn as Gimhae City’s representative shopping landmark.”
Reporter Min Kyung-ha maxkh@etnews.com
