Lage. Vogelsänger Studios received the “Marketing Owl 2024” marketing award in their 75th anniversary year. The award ceremony took place on September 5th at the company headquarters in Lage near Bielefeld.
“Happiness and pride – what else can you feel when you are able to hold this award, which has already been given to such large companies here in the region, in your hands,” said Kai Vogelsänger, Managing Director of Vogelsänger Studios, at the awards ceremony at the company headquarters in Lage.
Since the first awards ceremony in 1997, the jury of the Marketing Club Ostwestfalen-Lippe e. V. has already honored brands such as Seidensticker, Böllhoff, Claas, Schüco and Tamaris.
Nico Gees, Design Director of Vogelsänger Studios, initiated the application for the award. In the image trailer “75 Years of Courage”, images from all decades of Vogelsänger’s history are woven into a story that shows the company’s photographs, film productions and live events.
Vogelsänger Studios see themselves as content experts. On the one hand, they are service providers who support their clients and brands in brand building. On the other hand, they have started a process themselves under the slogan “Be brave” to become a brand as a company. The courage to be brave has since become a part of the mindset of the 110 employees. “What is particularly striking here is that the new identity and the marketing measures are intensively lived by the employees and they also act as multipliers,” said Gerd-Oliver Seidensticker, chairman of the jury, in explanation.
“Our journey began in 2018 with the courageous step of launching the ‘Be brave’ initiative. This courageous attitude has not only shaped our brand, but also revolutionized our thinking – and this has now been recognized by absolute marketing experts,” says Nico Gees happily.
