Cristiano Ronaldo has found a new way to boost his already monstrous income even further.
He no longer has much to prove on the football pitch, at 39 years old, Cristiano Ronaldo is now in the twilight of his sporting career. So, the Portuguese is looking to expand into other areas. On August 21, 2024, he launched his YouTube channel called “UR”, marking a new step in his strategy of direct communication with his fans.
Cristiano Ronaldo Gains Millions of Subscribers in First Hours of His Channel
The “UR” channel is intended to be a window into the personal life of Ronaldo and his partner Georgina Rodriguez. The player shares his thoughts on various subjects and invites his subscribers to follow him in his daily life, thus offering unprecedented access to his world. But behind this initiative lies a significant economic potential. According to experts, the revenue generated by a YouTube channel can vary between 2 and 12 dollars per 1,000 views. With Ronaldo’s fame and his ability to attract millions of viewers, the estimates of his future earnings are dizzying.
To better understand the scale of this new adventure, it is worth remembering that YouTube redistributes 55% of advertising revenue to content creators, while the platform keeps 45%. With an audience as massive as Ronaldo’s, the revenue generated by advertising could reach new heights, especially since some very popular videos on the platform generate millions of views in record time.
Stars like MrBeast earn up to $5 million monthly on YouTube
For comparison, YouTube stars like MrBeast, who rack up hundreds of millions of views per month, can rake in as much as $5 million per month from ads alone. If Ronaldo can capture a similar audience, his channel could quickly become a significant new source of income, further bolstering his already impressive net worth.