Economy & Business | Innovative Investment

He PRACDA Group enters the Peruvian market with an innovative proposal. It presents itself as a “Business Developer” that provides its investors with the security of the invested capital, a profitability above the market and diversification through its business lines. Its purpose is clear: to develop economy by creating Cash Flow and Assets for its Associates.

An excellent example to understand its philosophy is the Project ASIA 101, a Private Club and Hotel in the south of Lima. In this proposal, the investor acquires one or more “investment tickets” with a value of US$ 7 thousand, out of a total of one thousand tickets available. To date, more than half have been placed among around 120 investors, with the opportunity to participate in the final stretch still remaining. The investor receives 3 different benefits independent of each other. From a bonus that equals and even exceeds the invested capital, a perpetual and inheritable income, product of the distribution of profits generated by the project, and a lifetime membership of the Club user.

All the businesses concentrated within the club will be concessioned and the investors will be “renters” of a percentage of what these concentrated businesses generate. This income is characterized by the term “infinite return type income”, as pointed out by Jorge, who was related by years to financial education and personal finances, “infinite return is when someone, after recovering their capital through a particular mechanism, continues to receive an income, which when measured against zero capital has an infinite value by simple mathematics. This formula is used in some countries, although in Peru it is not common since it breaks with the logic of the relationship between a conventional investment and its consequent income.

And that’s just the beginning.

PRACDA was born at the end of 2021, from the partnership of Carlos Prado Vigil and Jorge Coaquira Del-Arroyo, two friends, both entrepreneurs who, after the vicissitudes of the pandemic and overcoming personal and family challenges, found themselves, as they themselves define it, at “the right time” to decide to start a business together after a friendship of more than 10 years. The name of the company is a combination of the letters of their last names, in memory of their mother and father (respectively), who left a few months before meeting again, and in honor of those who still accompany them.

“We wanted to go further, create our share of transcendence,” Carlos summarizes, “if you put money in for a fixed period, you generate income, but if you withdraw it, this income is also eliminated. What we propose in PRACDA“As an innovation, it is finding lines of business that allow us to recover capital and then continue generating cash flow for our investors.”

The following projects, which will be launched throughout 2024, are related to infrastructure such as the laying of fiber optics, with the agriculture sector such as the export of products with a global presence, with the development of mining for the commercialization of precious stones from concessions in Africa to global market in Dubai. As Carlos tells us, “we will not enter any line of business because of fashion”, he warns that “they will always be lines where one of us has experience, because experience is the main risk mitigator, no matter what they say.” And to show a tremendous button. In the case of Asia 101, the initial investment of more than US$ 2.5 million was in the land, in addition to its subsequent preparation and sanitation. Usually the land is paid for at the end and conflicts with its original owners are the order of the day, which can cause the operation to collapse and the entire project to become insecure.

To convey the complement that exists between the two, although they share the profession of engineers, Carlos was more linked to the corporate world from a director position, always having various businesses simultaneously and continually advising entrepreneurs; Today, in his role as a columnist on economic issues for a prominent local media outlet and as a lecturer on business development and management issues, he is consulted on current issues; while Jorge describes himself more as “self-taught”; After a short work experience in the mining sector, where he was by training but not by vocation, he decided to embark on an independent path by educating himself financially. He had experiences in unconventional businesses such as network marketing, of which he was skeptical and even a detractor. at some point, but as he himself indicates, education is what changes your mentality, that experience plus his education taught him skills that serve him today to overcome all the challenges that exist in any path of entrepreneurship and business; Then he began investing in real estate, in commodities such as gold and silver, and retired financially by consolidating his investments in the stock market. What stands out most about all those years is that he dedicated himself to sharing all that information and experience for more than a decade at conferences inside and outside the country, dedicated precisely to financial education and personal finances. It was at one of those conferences where they both met and realized that they shared similar values ​​such as coherence and words, which are the basis of their friendship and partnership to this day.

Carlos adds that “although large investment opportunities are always available for people or entities with large capital, our objective is based on the purpose of giving the same opportunity to the small capital investor.” The return is proportional to the investment, but in the case of a project like that of Asia 101, hardly a small investor would have had the opportunity to participate. The Club will be aimed primarily at people who share

In fact, it is a space that will seek to bring together among its members businessmen, merchants and all those interested in doing business in a space for recreation and fun. “Networking” between partners will be encouraged and the aim will be to achieve an ecosystem that strengthens the relationships between its members, thus seeking to promote new ventures and mutual benefit among its associates.

Without a doubt, a novel business model that is worth following closely.