Vincent & BV’s lets you shop for 0 euros
From Monday April 15, Q-DJ Vincent Fierens will exchange his trusted radio studio in Vilvoorde for a week for the Vincent Live Pop-Up shop on the Meir in Antwerp. What is special about this Pop-Up Shop is that customers do not have to pay, but can receive it. From Monday April 15 to Friday April 19, listeners can play along every day and have a chance to win unique and exclusive prizes from the store. There’s a crazy prize to be won every day, from a trip to New York and free haircuts for a year to concert tickets from your favorite artist and a hot air balloon ride over the Alps. Every day he receives help from a well-known staff member. For example, he opens a music store with Metejoor on Monday, a travel agency with Sam Gooris and Kelly Pfaff on Tuesday, a kids shop with Camille Dhont on Wednesday, a sports store with Rik Verheye on Thursday and a fashion & beauty store with Emilie Vansteenkiste on Friday. To master the tricks of a good store manager, Vincent went flexi-jobs in Andy Peelman’s store this week.
UK: News bulletins morning show BBC Radio 1 suddenly much shorter
The BBC has quietly reduced the length of the news bulletins on Greg James’s BBC Radio 1 Breakfast Show by two-thirds, from three minutes to one minute per hour. Knowing that this is one of the most important ways in which the British broadcaster reaches young people, this can certainly be called a remarkable change. The British Deadline is the first to sound the alarm, but the BBC is declining any comment for the time being. There are suspicions that the shortening is a tactical move to compete with Capital, which recently launched a… launched a new breakfast show with Jordan North, former DJ of BBC Radio 1. BBC Radio 1 used to be obliged to broadcast one hour of news every day, but last year that obligation was changed in the operating license to “at least 280 hours of news every year”. The shorter news bulletins are once again grist to the mill for British commercial radio, where there is great concern about the BBC’s increasingly commercial direction. So has the BBC plans for four new digital radio products in the broadcaster is considering advertising in podcasts.
USA: How OJ Simpson revolutionized media culture
The death of former American football star OJ Simpson also provides the American media with a broader retrospective of his enormous and lasting impact on American media culture. The media attention to the Simpson case, with its historic arrest footage in 1994 and the trial in 1995, was unprecedented. It became a turning point in American TV history, heralding the 24/7 news cycle, plus the breakthrough of cable TV. Simpson marked the beginning of an era of information saturation, with the continuous exploitation of sensational news to please everyone and everything. The way in which the media can create, fuel and influence a scandal, in the case of OJ Simpson around facets such as racial inequality, domestic violence and the American legal system, also led to the birth of phenomena such as ‘infotainment’, with Larry King as the main spiritual father, reality TV – the Kardashian family name only became famous thanks to the trial – and social media.
