February 28, 2024 09:04
Netflixin,Unable to pay membership fee via AppleBecome. Although new signups were already unable to pay through Apple, existing members were previously allowed to make recurring payments.
Is it troublesome for people who use multiple subscriptions?
Statistics show that in the United States, each person is registered with an average of 4.5 subscription-type streaming services, and for those who use multiple subscriptions, being able to make payments all at once through Apple may be attractive. However, platform operators will have to pay unnecessary fees.
Major video distribution companyNetflixended iOS in-app subscriptions at the end of 2018 and required registration on the website, with the exception of users who were already able to continue paying through Apple.
this time,Netflix completely ends subscription payments via AppleUsers who previously paid through Apple will now have to pay using a different method.
Is Netflix wary of Apple?
According to The Streamable, Netflix is not discontinuing payments through Apple because it is wary of the rise of Apple’s video distribution service Apple TV+. This is because Netflix has 260 million subscribers, while Apple has 40 to 50 million subscribers, so the sense of scale is quite different.
Netflix has been known for its cold response to Apple lately, and has declared that it has no intention of launching a dedicated app for Apple Vision Pro at this time.