If you’re waiting for the hype around generative AI to die down, it might be best to sit back. The buzz around artificial intelligence shows no signs of abating – a fact that will be made abundantly clear at this year’s CES.
CES, the consumer electronics industry’s largest annual event in the United States, will return to Las Vegas on January 9. It’s a bustling market that spans four technology-packed days, with exhibition halls filled with new gadgets, hopeful startups and star-chasing prototypes. CES is a trade show where sales and distribution deals are signed, concept cars make their way across the crowded streets, and tech journalists and show-goers wander around looking for standout new products. And this year, many of the products introduced will be equipped with advanced AI features.
For years, generative AI technology has been developing beneath the surface of public consciousness. Finally, in November 2022, OpenAI released the first iteration of ChaptGPT. The arrival of these shiny new chatbots sparked an AI arms race. Because the reverberations from this boom hadn’t yet fully sunk into the tech industry when last year’s CES got under way, there wasn’t much talk about GenAI in Las Vegas this past January. As a result, CES 2023 looks almost primitive when viewed now, coming just six weeks after the biggest technological revolution since the mobile phone.
However, that won’t be the case in 2024. “We didn’t get as many AI announcements at CES last year as we will this year,” said Anshel Sag, a principal analyst at Moor Insights & Strategy. “If you thought it was a wave last year, this year it will be a tsunami.”
Expect to see AI everywhere at CES: in cars, motorcycles, headphones, cameras, speakers, and televisions. In some cases, these products will simply include another way to access ChatGPT-style question-and-answer services to handle spoken commands. However, in some other cases, these advances may feel more impactful. Companies like Intel, Qualcomm, and AMD are expected to announce chips that support AI services in devices that use them. These chips will process AI tasks locally, without having to send requests to servers in the cloud and then wait for a response, so things like computer vision, text-to-speech services, and generative computing feel more responsive.
CES is a place where narratives around industry trends are shaped. Sag says that’s what will happen with the abundance of AI at CES this time. “AI will rule everything,” Sag said. “It will be so pervasive and dominating that some people will get bored.”
2023-12-29 13:14:34
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