Marie-Pierre Hamel joins the Admission and Recruitment Service (SAR) team at the University of Montreal as marketing and recruitment director. She will guide the Territories teams (responsible for events on the mountain campus and off campus), Faculty Relations and Candidate Support. As part of the vast restructuring project of the SAR, his appointment confirms the strategic vision of the Service in terms of student recruitment.
Ms. Hamel was a journalist before moving into strategic communications, first in the media, then in the organizational environment. In recent years, she has had a notable stint at HEC Montréal as a communications and marketing expert.
A strategic and structuring position
Marie-Pierre Hamel will perform several key functions, the first being that of transmission link between the teams on the ground and management. Barely taking up her position, she laid the first foundations for a two-way channel between the teams to enhance the role of the Candidate Support team.
Ms. Hamel’s expertise and experience will also be called upon in the implementation of large-scale marketing and communication strategies, particularly among CEGEP students, aimed at strengthening the position of UdeM and making its values known. added from its different study programs. Indeed, one of Marie-Pierre Hamel’s mandates will be to manage the Collégial project in order to counteract the decline in student numbers.
The appointment of Ms. Hamel completes the composition of the SAR management team, also made up of Michèle Glémaud, general director, and Marc-Olivier Ouellet, deputy general director.
2023-12-18 21:20:01
#Appointment #marketing #director #Admission #Recruitment #Department
